Marketing Manager

Newark, NJ, United States

Are you searching for a fulfilling place to develop your career and an opportunity to impact someone’s life? At Integrity, we believe that a vibrant company culture that supports and nurtures our employees is so essential that it is the key to our success. With our team culture, we listen to your ideas and invest in your career growth! Our purpose and passion are to empower clients, their loved ones, and our communities by helping individuals achieve recovery and optimal wellness of the mind, body, and spirit. Be a part of our team whose mission is to help individuals and families through an effective and measurable system of comprehensive Therapeutic Community addictions treatment, mental health treatment, and recovery support in a way that brings about positive, long-term lifestyle change.

We are excited to announce our Marketing Manager opening in Newark, NJ! The Marketing Manager plays a crucial role in promoting Integrity House’s programs, services, events, and fundraising campaigns. The role requires an individual who is both a creative and strategic thinker equipped to implement a variety of marketing, communications, and brand development strategies and activities

Primary Duties and Responsibilities of a Marketing Manager: Develop and implement comprehensive marketing and brand development strategies to promote Integrity House’s visibility and engagement with various stakeholders including prospective clients, individual donors, institutional funders, referral sources, and community partners.

Manage all aspects of digital marketing, including SEO, email campaigns, social media, content marketing, digital advertising, and online reputation management.

Manage all aspects of print media, including newsletters, annual reports, brochures, and direct mail.

Create content for annual reports, press releases, brochures, and other items.

Ensure consistency in brand messaging and visual assets across all marketing materials and communications.

Collaborate with team members to develop and execute fundraising campaigns and events.

Maintain website through direct updates and engaging external resources when necessary.

Meet regularly with program staff to remain informed about programmatic activities and changes.

Monitor and report on marketing campaigns and initiatives and adjust for future campaigns as needed.

Brainstorm and execute new PR and brand development activities.

Analyze market trends, competitor strategies, and audience demographics to identify opportunities for growth.

Remain informed of trends, best practices, and emerging strategies in the addiction treatment and mental health services space, and healthcare marketing to inform and improve marketing activities.

Manage relationships with external vendors, agencies, and partners, including graphic designers, printing services, advertising agencies, and media outlets, to efficiently and effectively execute marketing campaigns and initiatives.

Support other departmental activities as needed.

Preferred Qualifications for a Marketing Manager: Education and Experience:

Bachelor’s degree in marketing, communications, journalism, literature, or another related field.

Minimum of three (3) years of marketing and/or communications experience.

Exceptional writing and editing skills demonstrating attention to detail.

Strong project management skills and ability to prioritize.

Strong understanding of digital marketing tools and strategies, including SEO, social media, and content marketing.

Ability to collaborate effectively with a broad audience including senior leadership staff, program managers and directors, vendors, and the public

Specialized Skills, Abilities and Knowledge:

Knowledge of substance use disorder/addiction, mental health services, or community health initiatives a major plus.

Experience with WordPress or other content management systems.

Familiarity with Adobe Creative Suite or comparable products.

Knowledge of website optimization and video marketing is a plus.

Work Schedule: Monday – Friday, 9:00 am to 5:00 pm. Evening and weekend hours may occasionally be required during events.

Why Work for Integrity? We believe that work is more than a place you go every day. It is about being inspired and motivated to achieve extraordinary things. We believe that workplace diversity and the inclusion of a variety of views, perspectives, and backgrounds are integral parts of our company’s success and provide you with the best co-workers you could ask for. Our employee benefits play an essential role in making Integrity a great workplace.

Our Exceptional Benefits Package Includes:

Low Cost and Generous Medical and Prescription Coverage (ask us for our benefits summary, we are proud of it!)

Employer Paid Vision

Employer Paid Life and AD&D

Employer Paid Long Term Disability

Employer Paid Health Reimbursement Account

Generous Vacation, Sick, Personal, and Holiday Time

403(b) Plan with a Dollar for Dollar Match up to 3% of Compensation

Employee Assistance Plan

Flexible Spending Account

Tuition Reimbursement – up to $4,000 annual

Recognition Rewards

Professional Development Assistance

Who We Are Since 1968, Integrity House has provided comprehensive and compassionate addiction treatment services for individuals with substance use disorders. Integrity is accredited by the Commission on Accreditation of Rehabilitation Facilities (CARF), an independent, nonprofit accreditor of health and human services, at its highest level, Integrity House is recognized statewide as a treatment leader. Integrity House is committed to best practices and has expanded its program and services throughout the years to remain a practical resource for those who need help. We currently offer inpatient, residential, and outpatient levels of addiction treatment, including medication-assisted treatment; treatment for co-occurring disorders; outpatient mental health services; recovery programs; education and workforce readiness opportunities; and supportive housing.

Integrity is committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates. Integrity House openly supports and fully commits to the recruitment, selection, placement, promotion, and compensation of individuals without regard to race, color, religion, age, sex (including pregnancy, gender identity, and sexual orientation), genetic information, national origin, disability status, protected veteran status or any other characteristic protected by federal, state or local laws.

Physical/Medical Requirements: Before hire, candidates shall be required to show a negative TB skin test and positive titers for the MMR. Candidates will also be required to undergo SUD pre-boarding requirements, including drug testing, fingerprinting, and a physical exam

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