B2B Lifecycle Marketing Manager
Los Angeles, CA, United States
Job Title: B2B Lifecycle Marketing Manager
Job ID: 24-00260
Location: 100% Remote
Duration: 06 months; with possible extensions
Position Type: Hourly contract Position (W2 only)
Description:
MUST HAVE:
Experience with Workfront
Experience with routing projects through legal and compliance
Experience with Coupa or equivalent budgeting tool
We are looking for a driven, entrepreneurial minded marketer to help us execute provider engagement marketing campaigns across all health and wellness industry segments. This role is fast paced, and will manage multi-channel marketing campaigns to drive growth, including direct mail, email and digital.
Essential Responsibilities:
Manage and execute B2B and B2B2C multi-channel marketing campaigns including email, direct mail, digital channels and marketing collateral.
Segmentation and prioritization of target audiences
Partner with industry marketing teams to identify and execute marketing opportunities.
Collaborate and work cross functionally with internal teams and external agencies/vendors to execute campaigns.
Partner with analytics teams to measure impact, leverage data to drive future campaigns.
Coordinate projects from start to finish through Workfront and secure approvals from legal and compliance.
Executive level presentation development and delivery
Manage budget including forecasting and tracking.
Qualifications and Requirements
Bachelor's Degree or in lieu of degree, high school diploma/GED and 5+ years of marketing experience
Minimum of 4 years marketing experience that includes innovating and executing multi-channel marketing campaigns including email, direct mail and digital channels.
Workfront experience
Experience with routing projects through legal and compliance
Experience with Coupa or equivalent budgeting tool
Desired Characteristics
Demonstrated experience in basic business-to-business (B2B) marketing, including content creation.
Experience managing creative agencies.
Experience with and strong working knowledge of multi-channel marketing campaigns
Able to translate data insights into actionable recommendations and programs.
Curious, flexible, high energy, self-starter with an emphasis on action
Attention to detail is critical.
Able to work in a fast-paced, complex, environment and manage multiple projects.
Demonstrated ability to work under pressure in a deadline-driven environment with minimal supervision.
Collaborative team player with ability to influence across all levels of organization.
Executive verbal and written communication and presentation skills.
The hourly rate for this position is between $45.00 - $50.00 per hour.
Compensation:
Factors which may affect starting pay within this range may include [geography/market, skills, education, experience and other qualifications of the successful candidate].
Contact:
Rama: [email protected] | (732)-272-0380 | URL: www.sunrisesys.com
OR
Monika Ramakrishna: [email protected] | (262)-222-8865 | URL: www.sunrisesys.com
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