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Launch Potato
Philadelphia, PA, United States
WHO ARE WE? Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato is a leading connector of advertisers to customers at all parts of the consumer journey, from awareness to consideration to purchase. The company is headquartered in vibrant downtown Delray Beach
Job Source: Launch PotatoLaunch Potato
Philadelphia, PA, United States
BASE SALARY: $80,000 to $115,000 per year, paid bi-monthly MUST HAVE: Email never sleeps, you are obsessed with the grind and have a never-ending passion for winning. You have expertise in lifecycle marketing (Email, SMS, and Push Notifications) HOURS: EST hours, an inherent drive to check the data off standard hours (weekends & evenings incl
Job Source: Launch PotatoJohnson and Johnson
Horsham, PA, United States
Johnson & Johnson Innovative Medicine is recruiting for a Group Product Director, Lifecycle Marketing located in Horsham, PA At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasi
Job Source: Johnson and JohnsonBerkshire Hathaway Homestate Companies
Philadelphia, PA, United States
WHAT WE'RE LOOKING FOR Berkshire Hathaway Homestate Companies, Workers Compensation Division, is looking for a Marketing Manager to join our team! This professional will be primarily responsible for business development efforts and brand strategy within the states of New York, New Jersey, Eastern Pennsylvania and the New England region. Evaluates p
Job Source: Berkshire Hathaway Homestate CompaniesArchinect
Philadelphia, PA, United States
DAVID RUBIN Land Collective is seeking a full-time, in-studio Marketing Manager with a minimum of 2-years A/E experience to support the studio in day-to-day marketing efforts. Land Collective is a landscape architecture, urban design, and planning studio entering its 12th year of practice with offices in Philadelphia and Indianapolis. Our studio is
Job Source: ArchinectSage Hospitality
Philadelphia, PA, United States
Why us?: American freedom gained its foothold in Philadelphia a fiercely independent spirit that remained to infuse its commerce, its culture, and its people. At the intersection of it all the very vibrant Logan Square, now anchored by its namesake hotel, The Logan. The Logan inspires with a lively urbane flair and luxe aesthetica modern hotel de
Job Source: Sage HospitalitySage Hospitality Group
Philadelphia, PA, United States
American freedom gained its foothold in Philadelphia – a fiercely independent spirit that remained to infuse its commerce, its culture, and its people. At the intersection of it all – the very vibrant Logan Square, now anchored by its namesake hotel, The Logan. The Logan inspires with a lively urbane flair and luxe aesthetic—a modern hotel designed
Job Source: Sage Hospitality GroupDAVID RUBIN Land Collective
Philadelphia, PA, United States
DAVID RUBIN Land Collective is seeking a full-time, in-studio Marketing Manager with a minimum of 2-years A/E experience to support the studio in day-to-day marketing efforts. Land Collective is a landscape architecture, urban design, and planning studio entering its 12thyear of practice with offices in Philadelphia and Indianapolis. Our studio is
Job Source: DAVID RUBIN Land CollectivePhiladelphia, PA, United States
About the Role:
As a Lifecycle Marketing Manager, you will oversee all efforts to drive user engagement and retention throughout the customer lifecycle. This is an exciting opportunity as it offers the best of both worlds: You will inherit an existing marketing infrastructure and program that is well established, while also being tasked with building out communications for our newest product, the Perpay Credit Card. You will work cross-functionally with Product, Brand, Data Engineering, and Analytics teams to provide leverage and reach ambitious growth targets. If you are a passionate marketing leader who’s keen on project management, customer strategy, and analytics, apply below!
Our greatest strength is our people and we’d love for you to be one of them!
Responsibilities:
Manage the efforts of our Lifecycle marketing team across all channels (email, SMS, push)
Develop communication strategies, creative assets, and tracking frameworks to guide members through the user lifecycle through email, SMS, and push notifications
Understand our customer lifecycle deeply and identify opportunities for growth and optimization
Oversee marketing campaigns from start to finish: You will design experiments, develop campaign strategy, and drive execution of the campaign.
Investigate and test new channels to communicate with our existing customers
Conduct interviews, surveys, and additional customer research - turning insights into actionable marketing strategies
Partner with our Data Engineering & Analytics team to measure the impact of each campaign, and develop ways to scale
Be an expert on competitive products, trends, and technologies and share insights across team
What You’ll Bring:
3+ years of experience in lifecycle marketing, retention marketing, or customer/consumer marketing
Multiple years managing direct reports within a lifecycle, CRM, or growth marketing function
Stays up to date with growth marketing trends, tactics, and frameworks
Technical experience using lifecycle communication tools like Iterable, Braze, Customer.io , etc.
Strong experience working with event and customer data for use in creative personalization, segmentation, and analytics
Relevant experience working within growth frameworks and collaborating with Product and Analytics teams
Experience with A/B testing
Hey, we know not everybody checks all the boxes, so if you’re interested, please apply because you could be just what we’re looking for!
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Email Alert for Lifecycle Marketing Manager jobs in Philadelphia, PA, United States
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