Media Operations & Ad Technology Manager
Newark, NJ, United States
We are partnered with one of our clients looking for a Media Operations & Ad Tech Manager for a 6-month contract to start!
Job Description:
Oversight of advertising operations and technology, encompassing various platforms such as Adobe AAM, Doubleclick, Kochava, etc.
Lead role in Adobe DTM ad tagging to track conversions and optimize campaigns.
Proficiency in programmatic media, ad serving, attribution models, and privacy regulations.
Management of day-to-day operations with mobile measurement partners (MMPs) and other stakeholders.
Understanding and implementation of cookieless advertising and user access management.
Analysis and troubleshooting of technical issues related to ad placement, campaign delivery, and site functionality.
Familiarity with DMP setup, SQL, ETL, deeplinking, and quality assurance processes.
Liaison with external media vendors and partners in the advertising technology space.
Transformation of business requirements into actionable tech/product requirements.
Qualifications:
Basic Qualifications:
Bachelor’s degree in Business, Marketing, Engineering, or related field.
5+ years of experience in media, advertising, or marketing (mobile experience preferred).
Experience in brand positioning, budget management, and collaboration with creative agencies.
Strong analytical and communication skills, including proficiency in spreadsheets.
Preferred Qualifications:
MBA or graduate degree.
Experience with leading brands at a brand company or agency.
Proactive, solutions-oriented mindset with a track record of innovation.
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