Marketing Specialist

Beverly Hills, CA, United States

Job Description

Sotheby’s International Realty Inc. is searching for a Marketing Specialist who will operate as the main point of day-to-day contact for real estate agents within the Beverly Hills and Brentwood offices. Be a subject matter expert in the market and marketing production including but limited to brand asset prioritization, print and digital campaign creation, strategy consultation, and listing support. Measure and maximize efficiency, volume and agent retention in a fast-paced environment. This position will implement what we value with our agents and customers at a local level.

This position will be based out of the Beverly Hills and Brentwood offices, and report directly to the Southern California Marketing Services Manager. Indirectly to the Southern California Regional Marketing Director and local brokerage managers.

Responsibilities

Build digital and print marketing materials for agents to self-promote such as newsletters, brochures, and postcards using brand templates as well as custom designs.

Facilitate the launch of properties/listings on the MLS & companywide websites by crafting promotional materials including digital and print ads, social media, property brochures, reporting marketing activities, property-specific websites, and more.

Daily agent support; aid with customization and use of available marketing materials, templates, and programs. Aid with listing and buyer client presentations.

Understand and promote Sotheby’s International Realty’s value proposition and apply brand/company marketing options both generally and in response to specific needs.

Proactively strategize to increase the success rate for agents.

Partner with the brokerage manager and marketing manager to improve existing agent programs and/or build custom initiatives and solutions.

Act as a liaison, supporting brand and company messages and objectives with local agents, and sharing feedback and needs from these groups with leadership

Identify appropriate opportunities to promote individual listings as well as the office or agents locally

Ensure brand standards and quality control in all agent and listing marketing materials

Support agents with marketing materials and company platforms.

Maintain familiarity with company-branded content and campaign initiatives and guide agents to appropriate resources to leverage them.

Present marketing updates and information at brokerage sales meetings as appropriate.

Attend and participate in local and company-wide marketing calls.

Maintain frequent communications and submissions with the Public Relations Team to promote listings and agents.

Track all marketing requests in our project management system Monday.com

Track and invoice marketing expenses as needed.

Other duties as assigned by marketing and brokerage management to assist in the operation of the office/marketing department, including assistance when onboarding new agents and staff.

Qualifications

Real Estate Experience Preferred, not required.

Associate or Bachelor Degree Required (Relevant real estate marketing or support experience may be considered in lieu of degree)

2 years experience in a marketing, advertising, or similar transferable skilled real estate position preferred.

Proficient Adobe Suite (Photoshop, In Design), Microsoft Word, Excel, PowerPoint. Basic knowledge of MLS and other real estate databases is a plus.

Outstanding customer service and enthusiasm

Strong verbal and written communication and interpersonal skills

Proficient with organization, graphic design and print advertising experience

Ability to multi-task and prioritize in a fast-paced environment with confidence

Strong work ethic with the ability to work independently and in a team environment.

Detail-oriented with a keen eye for design, proofing and understanding of branding.

Present information clearly and confidently in one-on-one, small, and large group settings.

Employment Type

Full-time

Company

Sothebys International Realty

About Us

Sotheby's International Realty® is one of the world’s most prestigious names in real estate and this real estate network was created in 2004. Since that time it has grown to approximately 990 and company owned offices globally and over 24,000 independent sales associates in 75 countries and territories. affiliates benefit from an association with the venerable, centuries-old Sotheby’s auction house. Sotheby’s International Realty is a subsidiary of Anywhere Real Estate Inc.

Anywhere Real Estate Inc. (NYSE: HOUS) is on a mission to empower everyone’s next move. Home to some of the most recognized brands in real estate Better Homes and Gardens® Real Estate , Century 21® , Coldwell Banker® , Coldwell Banker Commercial® , Corcoran® , ERA® , and Sotheby's International Realty®

The Anywhere portfolio includes and brokerage operations as well as national title, settlement, and relocation companies and nationally scaled mortgage origination and underwriting joint ventures. Supporting approximately 1.5 million home transactions in 2021, Anywhere is focused on simplifying, digitizing and integrating the real estate transaction for all consumers, no matter where they may be in their home buying and selling journey. With innovative products and technology, Anywhere fuels the productivity of its approximately 196,200 independent sales agents in the US and approximately 136,400 independent sales agents in 118 other countries and territories. Recognized for twelve consecutive years as one of the World’s Most Ethical Companies, Anywhere has also been designated a Great Place to Work four years in a row, named one of LinkedIn’s 2022 Top Companies in the U.S., and honored by Forbes as one of the World’s Best Employers 2022.

At Anywhere, diversity fuels success – for our company and for our employees. We strive to be the preferred company for diverse talent, committed to creating an inclusive environment that encourages everyone to succeed. We pursue talent – strategic thinkers who are eager to innovate, focused on execution and accountable for results. We value diversity – respecting backgrounds, cultures, perspectives.

You’ll find our commitment to diversity reflected in our achievements:

Forbes 2022 Best Employers for Diversity.

Forbes 2022 World’s Top Female Friendly Companies.

Recognized on the 2020 Human Rights Campaign Corporate Equality Index.

Recognized for gender diversity on our board of directors by Executive Women of New Jersey and Women’s Forum of New York.

With diversity, we succeed together. We hope you’ll join us.

Compensation Range

$30.00 - $31.25 ; At Anywhere, actual compensation within that range will be dependent upon the individual’s skills, experience, and qualifications.

EEO Statement

EOE AA M/F/Vet/Disability

#J-18808-Ljbffr