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Vice President for Marketing & Communications

Boston, MA, United States

Vice President for Marketing & Communications

About the Company

Well-known private liberal arts college

Industry

Higher Education

Type

Educational Institution

Founded

1880

Employees

201-500

Categories

Education

Colleges & Universities

Emerson

Emerson Boston

Emerson Collage

Emerson College

Emerson College Application

Emerson Ecmail

Emerson Email

Emerson Lions

Emerson University

Services

Training

Specialties

Business of Creative Enterprises

Comedic Arts

Communication Disorders

Communication Studies

Creative Writing

Journalism

Liberal Arts

Marketing Communication

Media Arts Production

Media Studies

Musical Theatre

Political Communication

Sports Communication

Theatre

Theatre Design/Technology

Performing Arts

Writing

Literature & Publishing

Production

Film & Television

Civic Media

Screenwriting

and Communication Management

About the Role

The Company is seeking a Vice President for Marketing and Communications to lead the strategic development and promotion of the College's brand, both globally and within the community. This senior leadership role involves crafting and disseminating the institution's unique story, coordinating the creation of impactful and timely information, and managing a comprehensive marketing and communications strategy. The successful candidate will be a collaborative and inclusive leader, dedicated to the values of equity, access, and social justice. They will be responsible for media relations, marketing, brand promotion, crisis communications, and will lead a branding and market positioning study to support a brand refresh campaign.Applicants for this role should have a proven track record in brand management, digital marketing, social media communications, and crisis management, ideally within a higher-education context. The role requires excellent communication skills, the ability to build collaborative relationships, and a sophisticated understanding of the issues facing higher education today. The ideal candidate will have a strong commitment to diversity and inclusion, demonstrated success in managing teams and multiple projects, and the ability to effectively engage with a variety of constituents. A high level of professionalism, fiscal acumen, and the ability to respond to crises with empathy and intelligence are also essential. The Company is particularly interested in candidates who can bring measurable expertise in some, but not all, of the functional areas of the portfolio and who are eager to learn and grow in the role.

Hiring Manager Title

President

Team Size

30

Travel Percent

Less than 10%

Functions

Marketing

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