Marketing + Communications Director

Portland, OR, United States

Job Title: Marketing + Communications Director

Reports to: Chief of Staff

Position Type: Full Time, Exempt

Annual Salary: $73,000-76,000/yearly

Benefits: Medical, Dental, Vision, Flexible Paid Time Off in addition to 10 Paid Holidays, 401k Match

Schedule: 80 hours per 2-week pay period. Paid every two weeks.

Location: Portland, Oregon.

Position Description

Rampant Creative, Inc. is in search of an accomplished Marketing + Communications Director to spearhead and execute comprehensive marketing and communication strategies for our renowned publications, Artslandia Magazine and En Face Magazine. The ideal candidate will bring a robust background in marketing, brand strategy, and campaign execution to the table.

As the Marketing + Communications Director, you will play a pivotal role in shaping the organization's marketing strategy and brand management. This involves developing and implementing marketing and communication strategies aligned with our organizational goals, ensuring seamless synergy between marketing and communication efforts. Your responsibilities will extend to overseeing the organization's brand strategy and positioning while maintaining brand consistency across all marketing and communication channels.

In the realm of advertising and campaign execution, you will be tasked with planning and executing impactful advertising and marketing campaigns to promote our publications. Collaboration with design, sales, and editorial teams will be essential for integrated "big picture" campaigns, and your role will involve developing and executing targeted ad campaigns to reach specific demographics and interests. Utilizing digital advertising platforms, social media, and print media will be key in promoting the brand and our products effectively.

Content development and management are integral aspects of this role, requiring you to develop and edit written and visual content for various communication channels. You will lead and manage positions within the team, ensuring that content is aligned with the organization's brand and messaging. Additionally, fostering a sense of community among readers through forums, discussion groups, or social media will contribute to the overall engagement strategy.

Public relations and event marketing will fall under your purview, involving the planning and execution of campaigns to enhance the organization's image. You will also develop marketing strategies for events, conferences, and product launches, ensuring seamless coordination with event organizers and active participation in industry events to promote the magazines and connect with potential readers.

Analytics and metrics play a crucial role in your responsibilities, as you will implement metrics to measure the effectiveness of marketing efforts, analyze data to make data-driven decisions and adjustments, and offer analytical summaries on all outbound marketing initiatives to assess metrics and efficacy.

Budget management and resource allocation will be part of your strategic approach, involving the development and management of marketing budgets and effective allocation of resources for various initiatives. Effective communication of the company's strategy and performance to internal and external stakeholders, as well as collaboration with sponsors, executives, department heads, and designers for visually appealing marketing materials, will be critical components of your role.

Technology integration and efficiency will be a focus, including maintaining and pioneering new ways of using MediaOS efficiently as a sales CRM and email marketing platform, as well as integrating new marketing technologies and trends.

Customer engagement and community building will be emphasized, with responsibilities including running regular competitions or giveaways to create excitement and engagement, as well as fostering a sense of community among readers through forums, discussion groups, or social media.

This role also involves collaborating on joint content projects to expand reach and working closely with the Sales Director on client retention initiatives and marketing strategies. If you are a strategic thinker, adept at managing multifaceted marketing initiatives, and excited by the prospect of taking our publications to new heights, we encourage you to apply for this impactful role at Rampant Creative, Inc.

Education Experience

Bachelor’s degree in Marketing, Communications, Business, or a related field; Master’s degree is a plus.

Qualifications

Proven experience as a Marketing Director or similar role, preferably in the publishing industry.

Strong background in developing and implementing effective marketing and communication strategies.

Demonstrated expertise in brand management and positioning, ensuring consistency across various channels.

In-depth knowledge of advertising and campaign execution, with experience in planning and executing integrated campaigns.

Proficiency in utilizing digital advertising platforms, social media, and print media for promoting brands and products.

Excellent content development and management skills, including the ability to lead and manage content teams.

Experience in public relations and event marketing, with a track record of enhancing organizational image and planning successful marketing strategies for events.

Analytical mindset with the ability to implement and interpret metrics to measure the effectiveness of marketing efforts.

Strong budget management and resource allocation skills, with the ability to develop and manage marketing budgets.

Effective stakeholder communication skills, both internal and external, with the ability to articulate company strategy and performance.

Familiarity with modern marketing technologies and trends, including proficiency in using CRM and email marketing platforms.

Collaborative mindset with experience working with sponsors, executives, department heads, and designers for impactful marketing materials.

Demonstrated success in customer engagement and community building through competitions, giveaways, and online forums.

Excellent organizational and project management skills, with the ability to manage multiple initiatives simultaneously.

Strong interpersonal skills and the ability to work collaboratively with cross-functional teams.

Creative thinker and problem solver, with a passion for driving innovation in marketing and communications.

Hiring Timeline: Until Filled

To apply: Send your resume and a cover letter addressed to Annabella Showerman, Chief of Staff, Rampant Creative, Inc.

By Email: [email protected]

About Rampant Creative, Inc. (DBA Artslandia + En Face Magazine)

Rampant Creative serves as the visionary parent company, overseeing the dynamic entities of Artslandia and En Face Magazine. Within this exceptional trio, Rampant Creative stands as a strategic guide, providing a framework for innovation and growth. Artslandia, a cultural powerhouse, is dedicated to promoting and celebrating all things arts and culture in the amazing city of Portland, Oregon, while En Face Magazine, under the umbrella of Rampant Creative, captures hearts with its distinctive approach to celebrating and elevating ballet across the nation. En Face Magazine is not only a beacon of creative excellence but is also actively engaged in building a valuable niche ballet network of publications. This strategic initiative aligns with our commitment to the arts, fostering a community of ballet enthusiasts through insightful publications that delve into the intricacies of this exquisite art form.

As we collectively embark on a journey of national growth, joining Rampant Creative, Artslandia, and En Face Magazine means becoming an integral part of a visionary team shaping the narrative of success in a dynamic and innovative environment

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