Senior Communications Specialist

Sacramento, CA, United States

More than 130 years ago, we started with core values that never go out of style: listen, learn and help businesses and individuals reach their goals. Our financial strength and stability are key reasons Forbes names us one of the Best 100 Banks in America the past eight consecutive years and Newsweek names Banner one of the Most Trustworthy Companies the past four years. With more than $15 billion in assets and over 150 locations throughout Washington, Oregon, Idaho, and California, we understand our role in the economy and take that responsibility seriously. In addition to offering a source of capital to personal banking clients and businesses of all sizes, we place a high importance on employee volunteerism and donate millions of dollars each year to community organizations. As a Senior Commuinications Specialist you will be responsible for concepting and developing compelling creative copy to support the Bank's goals and engaging a range of target audiences. This is achieved by using superior writing and editing skills to develop, research and write a wide variety of high-quality marketing, advertising, public relations and communications content. Drawing on project coordination skills, this position collaborates within the team and with stakeholders across the company to create engaging copy that speaks to our brand and advances our strategic position. This includes participating in brainstorming and idea-development sessions and sometimes fulfilling the role of designated writing resource for broader company projects. They serve as an advocate for the Bank's brand voice, including coaching other employees as appropriate. This position is a member of the Public Relations & Communications team and the greater Marketing & Communications team.

In this role you'll have the opportunity to: Develops a wide range of industry-related content for numerous delivery channels and audiences in a fast-paced work environment.

Provides high-quality targeted and technically accurate content including advertising copy, marketing collateral, authored articles, social media posts, web content, presentation and letters. The primary focus is external audiences but also includes limited employee and other internal stakeholders.

Assists SVP, PR & Communications, with strategic story planning, writing and editing as well as serving as an advocate for the Bank's brand voice, including coaching other employees as appropriate.

Understands the strategy driving the copy and balances it with what the audience needs to know and how they want to consume it. Uses writing skills to simplify complex topics, when needed, and makes necessary adjustments to ensure the highest level of comprehension by the audience.

Utilizes current industry nomenclature and stays informed of information relevant to this industry while ensuring accuracy and brand awareness. Utilizes well-honed organizational and technical skills within a team environment to effectively promote and brand and contribute to the company's success.

Serves as a subject matter expert of best practices in grammar, messaging, writing and style, as well as content creation and distribution. Possesses the flexibility to adapt to changing needs and priorities, while juggling multiple projects and remaining a detail oriented, collaborative team player. Meets all deadlines to assure completion of deliverables and execution of projects, adhering to quality standards with limited supervision.

Uses discretion, poise and tact when interacting with internal clients, members of the community and other stakeholders.

Comply with policies, procedures, security requirements and government regulations.

Education & Certifications Bachelor's Degree: Journalism, English, Marketing, Creative Writing or a related field required (an equivalent combination of education and experience may be considered)

Experience 6 or more years of progressively responsible related experience; or equivalent combination of education and experience required

Knowledge, Skills and Abilities Must have multi-channel writing experience, including print, social, digital, and interactive media and be an independent thinker.

Ability to read, analyze and interpret financial and credit information, write business correspondence and effectively present information and respond to questions from groups of managers and clients.

Adept at writing in AP Style as well as standard business-writing styles. Must possess proven proofreading and editing skills and an outstanding command of the English language. Experience needed in understanding how to adjust writing style and content to the channel and audience while maintaining the Bank's brand voice. Ability to interpret a variety of instructions furnished in written, oral, diagram or schedule form.

Able to solve practical problems by using critical thinking skills to deal with a variety of concrete variables in situations where only limited standardization exists.

Demonstrated ability to work with computer software and Microsoft Office including Word, PowerPoint and Excel.

Knowledge of federal and state laws and regulations relating to marketing with a bank, preferred.

Compensation & Benefits Targeted starting salary range (based on experience): $77,606 - $91,301

Incentive potential

Comprehensive employee benefits, including: medical, dental, vision, LTD, STD and life insurance

Paid vacation time, sick time and 11 company paid holidays

401k (with up to 4% match)

Tuition reimbursement

Get more information at: Employee Benefits | Banner Bank

Please take time to review Banner Bank's Consent & Privacy notice before applying. Banner Bank is an Equal Opportunity Employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, marital status, age, disability or protected veteran status. Banner Bank does not accept unsolicited resumes from agencies and/or search firms for any job postings on this site. Resumes submitted to any Banner Bank employee by a third party agency and/or search firm without a valid written and signed search agreement, will become the sole property of Banner Bank. No fee will be paid if a candidate is hired for a position as a result of an unsolicited agency or search firm referral.

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