Senior Product Manager, AR Tools

San Jose, CA, United States

Responsibilities

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.

Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.

To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.

At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.

Join us.

About

The Global Product & RD team is building up core TikTok products to ensure TikTok continues a healthy growth, deliver the best product experience to all of our users, build the most attractive features to help users enjoy their time on TikTok, earn trust in privacy protection, and more.

The Global Product team is growing exponentially. The business lines are ranging from Monetization Technology, Data, Machine Learning, System, Infrastructure, AR Effects, Security Technology and more.

About the team

The product team is focused on understanding TikTok's users, identifying opportunity areas, prioritizing the problems we must solve, and delivering innovative user-centric solutions. We seek to continuously raise the bar on how we build and enhance products to drive new and existing user growth, engagement and retention.

Role Overview

We're looking for an experienced product manager to work with our AR tools, engineering and product design teams to build a robust set of AR creation tools for a global community of creative technologists, designers and developers to create AR effects and experiences on TikTok.

This high-speed role requires complex problem-solving across time zones and a tireless entrepreneurial spirit. You'll be shaping an important new platform for TikTok through initiating opportunities and finding solutions with minimal guidance. We are largely unencumbered by red tape, but building a robust foundation is a critical step toward scaling the platform and empowering its rapid yet sustainable growth.

Responsibilities

- Own the product strategy, roadmap and execution of key features for Effect House, our AR desktop creation tool, including either creation workflow/UXUI or creator resources (e.g., templates, asset library, onboarding guide, creator analytics)

- Lead a highly cross-functional team across engineering, design, QA, operations, marketing, user support and other areas to prioritize, align and deliver on clear product goals and success metrics

- Drive product ideation and requirements definition, collaborate with engineering to drive technical development and collaborate with go-to-market teams to drive launch of new products

- Partner closely with interactive engineering to develop products and resources to educate and upskill the community of TikTok AR designers and developers

- Integrate data, user feedback, market analysis into product requirements to enhance user satisfaction

- Educate and influence both internal leadership and external stakeholders on Effect House's AR tools strategy

Qualifications

Minimum Qualifications

- 3+ years of product management experience, either:

- Building creation tools, AR/VR tools, game engines or designer/developer desktop tools, and familiarity with tool editor design/workflow/frameworks, or

- Strong understanding of content ecosystems & trends in AR effects and experience producing creator education & resources (e.g., templates, learning guides, community forums, creator analytics)

- Self-starter who can manage large cross-functional stakeholders in a very fast-paced, dynamic environment and deliver results with limited supervision

- Data-driven and comfortable leveraging data to prioritize product decisions

- Strong ability to both grasp the bigger picture as well as dive into the details

- Excellent verbal and written communication skills

- BS/BA in a relevant field, or equivalent experience

Preferred Qualifications

- Experience working on a global product with stakeholders across different time zones

- Passionate about TikTok and the latest AR technologies

- Familiarity with Mandarin is a plus

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2

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