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Kaiser Permanente
Portland, OR, United States
Job Summary: Reporting to the Regional President, this position has regional responsibility to achieve the Region-s mission and overall business objectives, with particular focus on the deployment, promotion, and protection of the powerful Kaiser Permanente national brand with internal and external stakeholders and support of regional membership g
Job Source: Kaiser PermanenteKaiser Permanente
Portland, OR, United States
Job Summary: Reporting to the Regional President, this position has regional responsibility to achieve the Region-s mission and overall business objectives, with particular focus on the deployment, promotion, and protection of the powerful Kaiser Permanente national brand with internal and external stakeholders and support of regional membership gr
Job Source: Kaiser PermanenteBoys & Girls Aid
Portland, OR, United States
Boys & Girls Aid is committed to recruiting, hiring and retaining a diverse staff with a variety of backgrounds. We will honor your unique experiences, perspectives, and identities. We are an inclusive community dedicated to investing in relationships and authentically valuing others. Boys & Girls Aid in Portland, OR, is hiring a full-time Brand M
Job Source: Boys & Girls AidOrganically Grown Company
Portland, OR, United States
Job Type Full-time Description The Brand Experience & Marketing Communications Specialist (BEMCS) role is the content strategist and lead creator. The BEMCS leverages external facing channels, storytelling (visual and written), and in-person events to promote and educate customers about OGC with a consistent voice for our brand and community. T
Job Source: Organically Grown CompanyAcumed Ltd
Hillsboro, OR, United States
Director, Brand & Strategic Marketing Communications page is loaded Director, Brand & Strategic Marketing Communications Apply locations Addison, TX Hillsboro, OR time type Full time posted on Posted 5 Days Ago job requisition id JR0000025647 Acumed LLC Come join a team where People make the difference!As a part
Job Source: Acumed LtdOrganically Grown Company
Portland, OR, United States
Job Type Full-time Description The Brand Experience & Marketing Communications Specialist (BEMCS) role is the content strategist and lead creator. The BEMCS leverages external facing channels, storytelling (visual and written), and in-person events to promote and educate customers about OGC with a consistent voice for our brand and community. T
Job Source: Organically Grown CompanyAmerican Heart Association
Portland
**Overview** As we celebrate our Centennial year, we invite you to join us in shaping the next century of impact. Be a relentless force for a world of longer, healthier lives as we remain devoted to a future of health and hope for everyone, everywhere. At the American Heart Association, your contribution matters, and so does your career. The field
Job Source: American Heart AssociationPortland Rescue Mission
Portland, OR, United States
Overview Portland Rescue Mission, is seeking a Marketing Communications Manager . This gifted servant will personify strategic creativity, marketing best practices, and teamwork as they join a Christ-centered team with an award-winning culture and a commitment to serving others. Are you ready to make a lasting difference as you share the story of
Job Source: Portland Rescue MissionPortland, OR, United States
Job Summary:
Reporting to the Regional President, this position has regional responsibility to achieve the Region-s mission and overall business objectives, with particular focus on the deployment, promotion, and protection of the powerful Kaiser Permanente national brand with internal and external stakeholders and support of regional membership growth. The regional Vice President is responsible for advocating on behalf of the Kaiser Permanente brand with internal colleagues, external stakeholders, and the media across all communications channels and vehicles. This position also plays an important role in working with peers across all Kaiser Permanente regions and with the national leaders in brand management and strategy, public relations, community health, marketing, and communications. The regional Vice President directly oversees the marketing, creative services, member communications, corporate/internal communications, advertising, public relations, external and internal events, and issues management functions for the Northwest region. The position requires considerable leadership and communications strategy expertise in a number of key areas including:
Brand strategy to promote the Kaiser Permanente brand and model of care in the region
Executive communications for the regional president and joint leadership team
Member communications that support a positive member experience and build member loyalty
Public relations and media relations with local media and key external stakeholders
Building relationships with Community and Local Government Relations
Internal communications to engage the region-s employees and physicians in improving performance to meet business objectives
Issues management to protect Kaiser Permanente-s brand in the region
Marketing strategy to achieve membership growth within various lines of business
In addition, this position collaborates with the Kaiser Permanente Washington vice president who oversees community health/community benefit for the Northwest and Washington regions. This includes: the community benefit programs that fulfill the organization-s charitable mission; community relations to ensure that the organization is viewed as a committed and enduring neighbor; and as a civic leader committed to ensuring the economic and social vibrancy of the Northwest region.
Essential Responsibilities:
The incumbent promotes Kaiser Permanente-s mission -to provide affordable, high-quality health care services and to improve the health of our members and the communities we serve- through: marketing and branding activities; internal communications, member communications, public relations and social media, and marketing activities coordinated with the senior leadership in the Health Plan and the Medical Group. Principle accountabilities include:
Directs and oversees the marketing message, media and communications strategy and plan needed to deliver the business goals in the region. Collaborates with national Communications and National Marketing on a proactive marketing and communications plan to support the region-s business goals and marketing efforts.
Develops and implements a strategic communications plan to support regional leadership and the regional operating plan.
Develops and implements a strategic employee/physician engagement strategy.
Oversees issues management and works collaboratively with National Issues Management
Creates strategic linkages, alliances and integration within principle areas of responsibility, with the Region-s other strategic priorities and in the community in the form of strategic partnerships to enhance KP-s influence, return on investment or impact.
Assures effective alignment and coordination of all member communications (face-to-face, online, video and print).
Manages advertising, public relations, events, sponsorships, and other community engagements, working collaboratively with national advertising and public relations teams.
Collaborates with national Communications and Marketing on brand strategy.
Collaborates on regional Community Health plan, advocacy, and work priorities. Works extensively with both internal and external stakeholders to impact the health and well-being of the communities that Kaiser Permanente serves.
Actively participates in the Marketing Executive Leadership Team, and the Enterprise Communications Leadership Team to bring regional perspective to the work and help ensure success in every KP region.
Ensures that external and internal events and sponsorships deliver a positive experience, fully reflect the Kaiser Permanente brand and support the organization-s business objectives.
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Email Alert for VP, Brand, Communications and Marketing (NW Region) jobs in Portland, OR, United States
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