Product Marketing Manager

Atlanta, GA, United States

WHAT WE DO

We are on a mission to empower the world to invest fearlessly.

Nitrogen is the client engagement platform for wealth management firms. Our platform helps firms grow their assets, increase client satisfaction and protect their business. We believe that people should have access to objective and easy-to-understand information as it relates to investing and their own financial futures. The wealth management firms we partner with do exactly that.

WHAT WE ARE ALL ABOUT

Nitrogen is defined by growth. We are a fast-paced, ever-evolving team that loves being at the forefront of technological innovation in the investing space. The work we do takes creative problem solving and a can-do attitude. Every member of our team is a critical player who takes accountability for their work and stewards it with excellence. As a company, we value each other by creating space for everyone to be heard and well supported. We achieve this goal through weekly team meetings, one-on-one managerial investment in each employee, and thorough feedback processes. We strive to create an atmosphere that is based on respect and communication, while also fostering an engaging and lively work environment. From all-staff meetings, to team build events, to department-wide retreats, we give everyone a seat at the table to contribute their best work and have fun along the way. We are highly collaborative, thoroughly engaged, and completely committed to bringing our best day-in and day-out. From the customers we support, to the careers we foster, we infuse growth and advancement into everything we touch.

Nitrogen is an equal opportunity employer. We encourage people from underrepresented groups to apply. We are committed to being fair and intentional in our hiring decisions by reviewing every application thoroughly.

WHAT YOU’LL BE WORKING ON

As the Product Marketing Manager, you will play a pivotal role in arming the organization with compelling content to effectively showcase our top-notch products and empower advisors to fully understand their value.

Define and Maintain Product Messaging: Act as the keeper of Nitrogen’s platform messaging by establishing a clear and consistent articulation of our products’ and features’ value, ensuring alignment with the company’s strategic direction.

Coordinate Product Launches and Updates: Oversee the execution of product launches and feature updates, ensuring timely and targeted delivery of materials to appropriate audiences to maximize impact.

Optimize Product Pages: Manage and enhance the product pages on the Nitrogen website, ensuring accuracy and alignment with overall marketing strategies.

Administer Knowledge Base: Oversee the Knowledge Base to ensure high-quality, consistent written and visual content, maintaining continuity across all contributors and updates.

Develop Multimedia Campaign Content: Write compelling scripts and storyboards for multimedia campaigns.

Master Industry Knowledge: Become the go-to expert on relevant wealth management technology solutions, creating comparative materials that effectively position Nitrogen in the marketplace.

Support Sales Enablement and Advisor Success: Provide strategic assistance to the Sales Enablement and Advisor Success teams by developing and delivering content, training materials, and resources that effectively communicate our value proposition to advisors and wealth management firms.

Create Training Content for Events: Develop engaging training content, demo decks, and presentations for both online and in-person events, ensuring presenters are well-equipped to deliver impactful sessions.

Conduct Market Research and Analysis: Perform comprehensive market research and competitive analysis to identify trends, customer needs, and competitive positioning, using these insights to inform product development and marketing strategies.

Implement Customer Feedback Loop: Establish and maintain a robust feedback loop with customers and sales teams to gather insights on product performance and customer satisfaction, using this data to drive continuous product improvements.

Requirements

2+ years Product Marketing experience required with an emphasis in Fintech or Wealth Management.

Strong understanding of SaaS (Software as a Service) and managing product launches.

Unique ability to articulate the value of SaaS solutions in a wealth management context.

Masterful written and verbal communication skills.

Proficiency in the language of our core audiences: advisors, broker-dealers, corporate RIAs, custodians, and asset managers.

An eye for accuracy and continuity in visual media.

Capable of conducting meticulous follow-up. Doesn’t drop the ball.

Drive to work cross-functionally across multiple teams in the organization.

Ability to internalize the company’s “voice”: a hybrid of financial services professionalism, technology company innovation and attention-grabbing straight talk that shows the attitude, personality, and culture of our company.

The expected compensation range for this position is $80k - $95k.

Lesser experience may result in lower compensation and greater experience may result in greater compensation than the stated range.

Benefits

Financial Benefits & Perks

4% 401(k) Match. Our employees invest so much in our company and we love getting to invest in them. The company will match your contributions dollar-for-dollar, up to 4% of your total annual compensation.

Free Financial Planning Services. By working at a financial technology company, you get the benefit of fantastic financial advice. This is offered to all employees wanting expert guidance on how to handle their money.

Health & Family

Medical, Dental & Vision insurance plans. We want to help keep you (and your family) healthy! Comprehensive health insurance options for you & your family.

Health Savings Accounts (HSA) or Flexible Spending Accounts (FSA) available depending on chosen medical plan. We know that investment risk isn’t a one-size-fits all and neither are your health savings options!

Generous maternity & paternity leave for either the birth or adoption of a child. Mom's & Dad's need time with their new family members!

Discounted pet insurance available. Pets are family too!!

Time Away & Culture

3 weeks vacation & 1 week sick time per year.Take the time you need for fun or simply time to recover from not feeling well.

11 paid company holidays per year. Enjoy your time off; you deserve it!

Remote & in-person team building activities help our employees stay connected and engaged. We absolutely love to hype our people up!

Company wide meetings held by our CEO benefit all employees by keeping everyone in the loop. We are one team, and we tackle projects together.

Employee development is our priority. From leadership training, to mentorship, to industry resources, we care about progressing you in your career.

WANT TO KNOW MORE?

While you can learn a lot from a job description, you may have more questions, and that’s totally okay! We encourage all individuals interested in working at Nitrogen to learn more about us by checking us out on our website and social media platforms: