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Wolters Kluwer
Boston
The role of the **Marketing Specialist** is to develop and manage email, landing page, and webform assets for lead generation marketing campaigns across Wolters Kluwer Legal & Regulatory U.S. market segments. The position will be responsible for working within a branded and templated system to create and revise a variety of digital assets as well a
Job Source: Wolters KluwerCombined Jewish Philanthropies
Boston
Job Description **Passion. Purpose. Impact.** CJP is at the heart of Greater Boston's Jewish community, but our reach is felt around the world. Ranked by BBJ as Massachusetts’ largest non-profit organization – CJP is a philanthropic investor and mobilizer of people, resources, and skills that make a bigger difference locally and globally. We focus
Job Source: Combined Jewish PhilanthropiesWilson Language Training
Boston
Field Marketing Specialist **Department:** Marketing **Location:** We are seeking a highly motivated and organized Field Marketing Specialist to join our dynamic marketing team. This role is crucial in driving our event strategy and ensuring successful execution of all field marketing activities. The ideal candidate will be responsible for attendin
Job Source: Wilson Language TrainingAmerican Express Global Business Travel
Boston
Amex GBT is a place where colleagues find inspiration in travel as a force for good and – through their work – can make an impact on our industry. We’re here to help our colleagues achieve success and offer an inclusive and collaborative culture where your voice is valued. Ready to explore a career path? Start your journey. The Event Marketing Spec
Job Source: American Express Global Business TravelRenaissance
Boston
When you join Renaissance®, you join a global leader in pre-K–12 education technology! Renaissance’s solutions help educators analyze, customize, and plan personalized learning paths for students, allowing time for what matters—creating energizing learning experiences in the classroom. Our fiercely passionate employees and educational partners have
Job Source: RenaissancePublic Consulting Group
Boston
**Overview** **About Public Consulting Group:** Public Consulting Group LLC (PCG) is a leading public sector solutions implementation and operations improvement firm that partners with health, education, technology, and human services agencies to improve lives. Founded in 1986 and headquartered in Boston, Massachusetts, PCG employs approximately 2,
Job Source: Public Consulting GroupPearson
Boston
Product Marketers leverage a deep understanding of the market, customers, Pearson products, the competition, and the sales pipeline to inform product development and define go-to-market strategies that enable Pearson to win. Working across a broad set of internal and external stakeholders – including product management; sales; other marketing teams
Job Source: PearsonThe Salvation Army
Canton
Overview The Salvation Army’s Divisional Headquarters located in Canton, MA is hiring a Digital Marketing and Graphic Design Specialist and offers excellent benefit package to eligible employees including: + Generous paid time off every year that includes vacation time, sick time, holidays, up to 3 personal days + Employer funded Pension Plan (comp
Job Source: The Salvation ArmyCambridge
Marketing Specialist
+ Job Number: 24139
+ Functional Area: Marketing
+ Department: Technology Review
+ School Area: Libraries, MIT Press, Tech Review
+ Employment Type: Full-time (Remote Only)
+ Employment Category: Exempt
+ Visa Sponsorship Available: No
+ Schedule:
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Job Description
MARKETING SPECIALIST, Technology Review, to help develop and manage subscription retention and customer journey efforts that drive growth. Will support the director of retention marketing with creating, implementing, and analyzing subscription touchpoints and journey processes; manage the day-to-day operations of retention marketing campaigns and communications; manage implementation of subscription offers and touchpoints between retention and acquisition teams; execute promotions and communications for subscriber-only virtual events; measure and track performance and ROI for retention efforts; coordinate creative design, messaging, and trafficking with internal and outside creative and fulfillment teams; collaborate on identifying new opportunities or challenges and supporting execution; and support other initiatives as needed.
Job Requirements
REQUIRED: bachelor’s degree; three years’ digital marketing and operations experience in a direct response marketing environment; experience with a subscription, membership, or B2C business and understanding of consumer marketing metrics; hands-on experience executing marketing campaigns or as a project manager for other types of marketing initiatives; expertise managing timelines and deliverables; hands-on experience with digital marketing tools, including CRM, ESP, and CMS platforms; experience applying data-driven decisions using analytics, A/B testing, campaign reports, and dashboards; excellent analytical, problem-solving, organizational, and verbal and written communication skills; experience with direct response copywriting and creative design for digital and print channels; and attention to detail. Seek a self-starter who executes tactically, can identify challenges or opportunities and execute action plans, prioritize and manage multiple short- and long-term projects simultaneously, and work independently and as part of an energetic team in a rapidly evolving environment. PREFERRED: experience with customer retention marketing; experience in media/publishing; and knowledge of HTML/CSS, Google Analytics, and Data Studio. Job #24139-7Location is remote. 6/12/24
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