Digital and Visual Communications Specialist

Atlanta, GA, United States

ABOUT OUR SCHOOL

Atlanta International School (AIS) offers the full International Baccalaureate (IB) continuum to all students, from 3K through grade 12. Our challenging academic programs develop internationally-minded, critical-thinking students able to take complex and often disparate knowledge, concepts and skills, and forge these into new and unique ways of solving problems. We provide a rigorous education in a diverse, multicultural, multilinguistic community where the reality and hope of human potential are in action.

Our mission at AIS is to develop courageous leaders who shape their world for the better. All AIS employees believe deeply in the potential of each student, value critical thinking (their own and students') and know learning can be fun and exciting. AIS offers an incredible spirit of community and diversity of perspectives that come from students, families, and employees representing more than 90 nationalities and over 60 languages.

JOB PURPOSE

The Digital and Visual Communications Specialist will support the Marketing and

Communications Team by generating visual content (photography, video and simple

graphics/print material) promoting, organizing, creating and editing compelling content for our

complex range of audiences, on all relevant platforms.

This position works closely and collaboratively with multiple stakeholders e.g. school leadership,

parents, fellow AIS employees, students, external suppliers and contacts.

Position: Digital and Visual Communications Specialist

Division: Marketing & Communications

FLSA: Salary Non-Exempt (SNE)

Position Status: 12-month employee

AIS Position Status: Specialist

Hours per week: 40 hours (Full-time)

Reports to: Creative Lead Marketing and Communications

Start Date: As soon as possible

Application Deadline: June 12th 2024

POSITION RESPONSIBILITIES Capturing high quality photography and video content on a daily basis and as required -

both reportage/daily life in school and set piece events (such as head shots and

advertising shoots). Drone available for use with training.

Create and plan social media content each week for our digital channels, including

Instagram, Facebook, LinkedIn and X (formerly Twitter).

Assist digital marketing - increasing the impact of paid for and organic content, including

creating simple digital assets, Google Ads, listing sites, digital advertising, SEO and

developing this area.

Assist with supplier/vendor/publication liaison and in managing the advertising cycle.

Proactive in seeking out and recommending communications opportunities - in particular

supporting AIS Advancement and Admission campaigns

Proactive in seeking out and delivering content, engaging and connecting with the

school community to do so.

Producing internal reports from digital analytics and market trends

Contribute as required to written materials

Create visual content as required - including basic graphic design, creating slide decks,

simple display materials

Assist in the application of school-wide use of the AIS Brand guidelines

Participate in educational opportunities, reading professional publications, maintaining

personal networks and professional organizations

Assist with asset management and for Marketing and Communications team, including

Dropbox

Learning how to operate all external AIS communications platforms, including

emergency procedures

Be willing to occasionally work outside regular office hours for specified community

events and circumstances

QUALIFICATIONS 1-2 years of relevant digital and visual communication employment/experience or recent

college-level qualification in related subjects/or a professional-level personal interest in

the specified areas (with a body of work)

Experience in prioritizing multiple tasks, project organizations and pivoting when

necessary

Have or develop good understanding of schools and the ability to work with students

Competency and willingness to further develop in the following software applications: Adobe Premiere Pro, Apple Final Cut, DaVinci Resolve, or similar non-linear

editing software

Adobe Lightroom and Photoshop for photography editing and management

Knowledge of other applications in the Adobe suite is a plus

Dropbox and Google Drive management

Google Ads

Content management systems such as Veracross

SEO software

Experience or willingness to learn website editing and basic design skills (understanding

of HTML would be an asset.)

Ability to work closely and collaboratively with multiple stakeholders e.g. school

leadership, parents, faculty, staff, students, external suppliers and press contacts.

Appreciation of the school's diverse, inclusive international community as well as an

understanding of the dynamics of Atlanta, Georgia.

ROLE KEY COMPETENCIES Photography and Videography skills

Self Direction

Innovative

Planning and Organizing

Personal Effectiveness/Credibility

Flexibility & Initiative

Team Player

Calm under pressure

TO BE CONSIDERED

To be considered for the above-mentioned position, please submit the following items through our online career site https://www.aischool.org/our-school/careers: a letter of interest, resume, and email and phone contact information for three professional references with at least one being supervisory in nature by the stipulated deadline. Incomplete applications will not be reviewed. We will contact those applicants whose skills and experience best match our needs. Due to the high volume of applications, we regret that we are not able to take or return phone calls regarding employment.

EEO

AIS is an equal opportunity employer. We are a diverse community of professionals that broadly reflects the people of the metropolitan Atlanta area and the United States at large. We aim to align our hiring process with our mission and institutional goals. All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, color, religion or religious practices, sex, gender identity or expression, sexual orientation, citizenship status, national origin, age, ability status, military status, unemployment status or any other category protected by applicable local, state, or federal laws. AIS takes affirmative action in support of its policy to employ and advance all qualified candidates.

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