Director, Business Development
Atlanta, GA, United States
Position Overview:
We are looking for a Director of Business Development to lead our team of Business Development Reps. You will be responsible for overseeing the BDR team, developing and executing strategies to drive lead generation, and ensuring the achievement of key activity metrics and pipeline targets. This role requires a leader with a deep understanding of sales processes, exceptional leadership skills, and the ability to motivate and mentor a team of BDRs.
This role is a key part of Trella’s Shared Services team as well as the company’s overall success. We operate as a startup within a larger organization – highly collaborative, often challenging status quo, and always looking to get better. Come join us – but only if you’re looking to build something special!
Location: Atlanta HQ (Hybrid – 1x per week)
Reports to: General Manager, Provider Growth and Shared Services
As the BDR Leader at Trella, you will:
Leadership & Management:
Lead, mentor, and manage a team of Business Development Representatives, fostering a culture of high performance and accountability.
Develop and implement training programs to enhance the skills and productivity of the BDR team, both in inbound lead conversion and outbound pipeline creation.
Conduct regular performance reviews and provide ongoing coaching and feedback.
Recruit, hire, and onboard new sales reps as needed
Strategy & Planning:
Develop and execute comprehensive BDR strategies to drive lead generation and pipeline growth.
Collaborate with the sales and marketing teams to align BDR efforts with overall company objectives.
Identify and implement best practices to improve the efficiency and effectiveness of the BDR team.
Analyze market trends and customer needs to accurately forecast pipeline and adjust strategies as necessary
Performance & Reporting:
Set and monitor key performance indicators (KPIs) for the BDR team, ensuring targets are met or exceeded.
Analyze performance data and generate reports to provide insights and recommendations for continuous improvement.
Utilize CRM and other tools to track and manage lead generation activities.
Collaboration & Communication:
Work closely with senior leadership to align BDR goals with the company’s strategic objectives.
Facilitate effective communication between the BDR team and other departments, such as sales, marketing, and customer success.
Represent the BDR team in cross-functional meetings and initiatives.
This job might be a fit for you if you have:
Bachelor’s degree in Business, Marketing, related field, or equivalent years of experience.
5+ years of experience in business development, sales, or a similar field; B2B SaaS experience is required with preference in the Healthcare IT or Health Tech industry.
2+ years in a leadership or management role overseeing a BDR or sales team.
Proven track record of meeting and exceeding sales targets and driving lead generation initiatives.
Strategic thinking with demonstrated experience developing and implementing successful lead generation and sales strategies.
Strong leadership and team management skills with the ability to inspire and motivate a team.
Excellent interpersonal and communication skills, both written and verbal.
Strong analytical skills with the ability to interpret data to make data-driven decisions.
Excellent organizational and time management skills with the ability to handle multiple priorities.
Proficiency in using CRM software (e.g., Salesforce) and other sales enablement tools.
Familiarity with sales and marketing automation tools.
Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) and other relevant software.
Ability to travel up to 20% of the year
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