Application Developer - Senior
Dallas, TX, United States
Description
Translate Marketing offer strategy into decisioning logic based on customer attributes and customer intent.
Develop and build decisioning logic to meet Marketing offer strategy requirements.
Document and maintain development standards for ongoing decisioning logic changes.
Write, distribute, and execute test cases for iterations of Marketing offers strategy via decisioning.
Maintain and execute regression testing of the decisioning system to ensure consistent quality.
Work closely with teammates to determine process improvements related to our decisioning platform and governance process.
Maintain process flow documentation for decisioning logic changes from ideation to production through Share Point and project management systems.
Consolidate information and present to senior management in a clear and concise manner.
Understand and effectively communicate business requirements of projects to Technology teams and be able to assess whether the systems delivery will meet the business requirements.
Execute testing of decisioning system changes implemented by IT Team (UAT)
Qualifications
Bachelor's Degree in computer science, information systems, data science or other technical area and/or 3+ years of Marketing Technology or related, relevant technical experience.
Strong problem-solving and analytical skills, including a qualitative and quantitative skill set.
Experience with marketing database, digital and orchestration technologies ex. Adobe, AWS, Pega, Tableau, PowerApps, PowerAutomate etc. These technologies will be leveraged when executing marketing offer strategy via decisioning logic.
Experience writing formulas and creating both v- and h-lookups in Excel.
Experience with SQL, or similar data analysis language. Data analysis is required to validate decisioning logic transactions and identify trends or potential issues with the logic strategy.
Experience with programming languages and logic development ex. C, Java, Python.
Background in programming concepts and algorithms will be essential when translating the offer strategy into decisioning logic.
Experience with Retail or Call Center CRM systems. Offers are presented in CRM systems such as Oracle, Salesforce, and Clarify.
Knowledge of these systems is needed to confirm the decisioning logic is executing and presenting as expected.
Proficient with reading and understanding XML and JSON transactions. XML/JSON transactions are leveraged to simulate the decisioning logic via API request with variable attributes. The subsequent XML/JSON responses are evaluated to confirm the logic is executing as expected and the correct offers are presented.
Experience in Agile methodology.
Experience in creating and documenting business requirements.
Experience working with cross-functional teams within Marketing, Sales, Customer Care, Finance, IT, etc.
Demonstrated ability to analyze complex issues and design appropriate solutions.
Ability to manage a heavy workload, accommodate change and adapt accordingly.
Experience delivering results in a fast-moving, challenging environment.
Excellent communication skills, including ability to tailor communication to audience to achieve desired results.
Experience automating SharePoint workflows in PowerAutomate and creating forms in PowerApps
Strong Business communication skills
Configure in low code environment, preferable knowledge of PEGA software
SQL Skills
API development skills
Tableau/PowerBI/PowerApps/PowerAutomate skills preferred
Benefits
Healthcare Insurance: Synectics offers eligible employees and their dependents healthcare coverage through BlueCross BlueShield of Illinois. Eligibility begins on the 1st day of the calendar month following 60 days of continuous full time employment with Synectics. Premiums are subsidized by Synectics.
Dental Insurance: Synectics offers eligible employees and their dependents a dental plan through MetLife. Eligibility begins on the 1st day of the calendar month following 60 days of continuous full time employment with Synectics.
Vision Insurance: Synectics offers eligible employees vision insurance through VSP. Eligibility begins on the 1st day of the calendar month following 60 days of continuous full time employment with Synectics.401(k) Plan: The Synectics Inc. Investment Savings Retirement Plan. Synectics offers all employees who are 21 years of age or older the opportunity to invest in the 401(k) Plan on the first enrollment date that is at least 30 days after employment begins. Enrollment dates are each January 1st, April 1st, July 1st, and October 1st.
Technical Certification Bonus: Synectics is pleased to award its employees a bonus of up to $500 for an approved professional certification. In determining the bonus amount, Synectics will consider the cost of the test(s) for any certification relating to your current position, achieved during your employment with us. Only one Certification Bonus per calendar year may be awarded per employee. Only current, active employees will be eligible to receive this bonus. It will be awarded 90 days after the Synectics office has received documentation confirming the successful completion of the certification.
Synectics is an equal opportunity employer.
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