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Winebow
Washington, DC, United States
Why Winebow? At Winebow, we are strongly committed to creating an environment that fosters diversity, equity, and inclusion. We are intentional in our efforts to ensure that every employee has a sense of value and opportunity in our company, and we work tirelessly to promote a culture of inclusion where our team feels safe, respected, and valued. W
Job Source: WinebowDispatch
Washington, DC, United States
About The Dispatch : At a time of growing industry uncertainty and an alarming erosion of civic discourse, The Dispatch stands out as a platform for thoughtful coverage, respectful dialogue and a wildly engaged community of paying members. We bring a perspective —we’re conservatives, classical liberals, libertarians—but we’re fiercely indepen
Job Source: DispatchGEICO
Chevy Chase, MD, United States
The G&JM Strategy team is a revenue growth focused team, with the mandate to use data-driven and advanced analytical approaches to identify, prioritize and accelerate high-value acquisition and retention opportunities across the full customer lifecycle. As the Lifecycle Strategy Manager , you will be at the forefront of driving revenue growth by l
Job Source: GEICOICF
Reston
Description As the Manager for the Lifecycle Analysis (LCA) team, you will be a key team member of a client facing technical consulting team that assists clients with the financing of and ongoing reporting required for low carbon fuel assets. Fuels of interest include Renewable Natural Gas, Sustainable Aviation Fuel, Renewable Diesel, Hydrogen (fro
Job Source: ICFAxelon
Washington, DC, United States
Marketing/Creative - Marketing Manager Washington, DC - Hybrid 6Months Comments for Suppliers: Candidate needs to be local and able to come in to the Washington D.C. office as needed. Job Description: Working closely with the Program Marketing & Communications Director and Advisors, this role supports marketing and communications strategies and p
Job Source: AxelonBristol Bay Native Corporation
Washington, DC, United States
TSS is seeking an Asset Lifecycle Coordinator Temporary • Must be able to assist with the movement or lifting of small items up to 40 lbs. if required. • Proven ability and experience using an automated financial system such as PeopleSoft, Workday, or Deltek . • Perform daily asset lifecycle transactions in automated financial system. • Complete in
Job Source: Bristol Bay Native CorporationBristol Bay Native Corp.
Washington, DC, United States
TSS is seeking an Asset Lifecycle Coordinator. The Asset Management directorate of the Office of the Chief Administrative Officer (CAO), Logistics & Support (L&S) Group is seeking qualified temporary personnel with a variety of skill sets to provide daily support during Sustainment and Congressional Transition. The Office of the Chief Administrativ
Job Source: Bristol Bay Native Corp.Ampcus
Washington, DC, United States
Job Description: Working closely with the Program Marketing & Communications Director and Advisors, this role supports marketing and communications strategies and plans for *** Foundation programs that serve vulnerable older adults. This role supports Financial Wellbeing programs. 1) Execute integrated communications and marketing plans and tactics
Job Source: AmpcusWashington, DC, United States
Slate is looking for a Lifecycle Marketing Manager to join our subscriptions team. In this role, you will help us significantly expand and improve our Slate Plus subscriptions business by developing and executing marketing strategies that help build loyalty among readers and convert them into subscribers, with a particular focus on acquisitions but an eye on retention and customer satisfaction.
You understand what makes Slate’s work distinctive, value our mission of independent journalism, and understand why people pay to support that journalism.
Slate welcomes candidates with diverse backgrounds and perspectives. The position can be located in D.C. or New York. Strong remote candidates will be considered.
Key Responsibilities Reports to Director of Subscriptions
Creates and optimizes impactful acquisition programs by supporting a well-defined overarching lifecycle marketing strategy that includes product, messaging, pricing approaches, channels, and user segmentation
Builds, tests, and executes campaigns for acquisition, onboarding, retention, and engagement
Regularly monitors and reports on campaign performance, identifying tactics necessary to meet goals
Informs and uses tools to measure and forecast churn, retention, and subscription conversion performance in partnership with the analytics team
Understands and advises on optimization of media strategies across channels, including SEM, on high-value segments focused on improving overall impact on the business
Builds and presents comprehensive strategy presentations and yearly business model projections, including start and stop volume goals, working closely with finance and business leadership
Develops and executes testing roadmaps with various teams that evolve automation flows, segmentation, messaging, and pricing
Drives the subscriptions marketing and promo calendar, messaging, audience selection, and analysis/key insights for our existing users
Collaborates with Editorial and Audience Engagement to develop newsletter initiatives for both subscribers and nonsubscribers with a focus on driving engagement and improving retention
Works closely with Creative team to develop assets for various marketing channels, including email, paid media, onsite assets, and copy
Minimum Qualifications 8+ years of experience owning multi-channel, integrated campaigns from A to Z
Track record of improving conversion rates, using data to inform decisionmaking
Proven capability to handle campaigns from strategy through execution
Experience in integrated marketing, email marketing, content marketing, lead nurturing, and/or traditional marketing channels
Experience overseeing agencies helping with Paid Search, Paid Social, and SEO
Demonstrable understanding of Google Ads, analytics software (Google Analytics, Amplitude or similar), Facebook/Instagram, LinkedIn, and Search Engine Optimization
Experience presenting to executive leaders, board members, and a variety of internal and external audiences
An understanding of what makes Slate’s work distinctive and a desire to connect that to paying membership
Experience working with subscription or membership programs is a plus, but not required
General Skills and Requirements An excellent writer and communicator, with long- and short-form copy
Skills: Management, Strategy, Creative Development, Test Planning, Subscriptions, Campaign Concepting
$80,000 - $120,000 a year Slate offers a comprehensive benefits program that gives eligible employees the flexibility to choose the right benefits for themselves and their families. There are three subsidized medical plans and two dental plans, provided by Aetna, which can be paired with flexible spending accounts. About the Company
Slate, founded in 1996, is a daily online magazine and podcast network that helped invent the voice of the web. Our strong editorial voice and witty take on current events & culture have been recognized with numerous awards, including the National Magazine Award for General Excellence Online. Our podcast network, established in 2005, produces more than 20 podcasts, including Slow Burn, What Next, Decoder Ring, and more.
Slate is an affiliate of the Graham Holdings Company (NYSE:GHC). GHC is a diversified holding company whose operations include educational services; home health and hospice care; television broadcasting, online, print, and local TV news; automotive dealerships; manufacturing; hospitality; and consumer internet companies.
Slate is an affiliate of Graham Holdings. Read the Graham Holdings Company California Worker Privacy Statement here .
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Email Alert for Lifecycle Marketing Manager jobs in Washington, DC, United States
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