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Orlando Science Center
Richmond, CA, United States
MAJOR RESPONSIBILITIES PROJECT MANAGEMENT: Act as project management lead for various strategic projects to improve Nutiva’s products and brands. Lead cross functional teams to success go-to-market execution CATEGORY/COMPETITIVE ANALYSIS: Conduct in depth category and competitive analysis for all related product lines. Act as category expert for
Job Source: Orlando Science CenterEclipse Foods
Alameda, CA, United States
Marketing: Brand Manager Alameda, CA (hybrid / remote) Eclipse Foods is building the future of dairy using micelles (the microscopic magic of milk.) Eclipse has developed the world's first plant-based dairy tech platformwhich makes plant-based products that are indistinguishable from conventional dairy. We are the team behind JUST Mayo, hav
Job Source: Eclipse FoodsDecarbonize
Oakland, CA, United States
Who We Are At Voyage Foods, our mission is to make delicious, sustainable and accessible foods that are better for people and the planet. All of our products work together to support and sustain a food system designed for everyone, now and into the future. We're a team of food scientists, CPG experts, and professionals with a passion for making goo
Job Source: DecarbonizeVoyage Foods
Oakland, CA, United States
Who We Are At Voyage Foods, our mission is to make delicious, sustainable and accessible foods that are better for people and the planet. All of our products work together to support and sustain a food system designed for everyone, now and into the future. We're a team of food scientists, CPG experts, and professionals with a passion for making goo
Job Source: Voyage FoodsVoyage Foods
Oakland, CA, United States
Who We Are At Voyage Foods, our mission is to make delicious, sustainable and accessible foods that are better for people and the planet. All of our products work together to support and sustain a food system designed for everyone, now and into the future. We're a team of food scientists, CPG experts, and professionals with a passion for making goo
Job Source: Voyage Foodsorlando_science_center
Richmond, CA, United States
MAJOR RESPONSIBILITIES PROJECT MANAGEMENT: Act as project management lead for various strategic projects to improve Nutiva’s products and brands. Lead cross functional teams to success go-to-market execution CATEGORY/COMPETITIVE ANALYSIS: Conduct in depth category and competitive analysis for all related product lines. Act as category expert for
Job Source: orlando_science_centerMezzetta
Larkspur, CA, United States
About Us: Since 1935, we've been on a mission to bring a little extra happiness to everyday life and inspire connections over food. We select the finest ingredients the world has to offer, craft premium products made with love, and never settle for shortcuts. We believe that when we share our food, we share a part of ourselves - and that's the only
Job Source: MezzettaAdobe
San Francisco, CA, United States
Our Company Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies int
Job Source: AdobeLarkspur, CA, United States
The Role:
The Brand Manager will serve as a Portfolio Business Lead for their assigned categories at Mezzetta. This involves overall P&L leadership for the categories, including sales growth and profit delivery. The Brand Manager plays an integral role in partnering with key COEs (Sales, Shopper Marketing, R&D, Category Management, Finance, Operations, Creative, and external agencies) to successfully drive business growth and achievement of corporate financial goals.
Ideal candidates will have a passion for, and demonstrated experience in , managing growth in market share and profitability of core product lines. They will need to have classical CPG marketing experience at the Manager level and can translate brand building fundamentals into retail activation. They will have a demonstrated passion and track-record of fielding and managing a variety of consumer research activities. They will also need to have demonstrated relevant experience growing smaller businesses, an ability to manage a portfolio of brands/initiatives and demonstrated successful people leadership.
This role will be based in Larkspur Landing, CA with a three-day on-site expectation, specifically Monday, Wednesday, Friday.
What you'll do:
Market Share, Gross Profitability and Net Sales targets per category.
Annual planning and category strategy updates and execution.
Successful Go-To-Market execution of innovation products.
Day-to-day management of product lines; adherence toannual plan; performance reporting.
Brand Continuous Improvement, includingbenchmarking/competitive cuttings.
Consumer experience, including, taste, color, shelfstability, etc.
Partner with Sales, deliver sales toolkit/selling resources, prepare for and (when necessary) attend retailer meetings.
Deliver shopper/direct marketing tactics.
Partner with Digital team and Creative team to deliver comms tactics (packaging, content, etc.).
Collaborate & engage with cross-functional teams to achieve goals.
Who you are and what you'll need for the position:
3-5 years of CPG brand management experience, which includes P&L management.
Strong analytical skills. Must have demonstrated experience with pricing analysis, share analysis, category and competitive reviews.
Experience developing and executing sophisticated consumer insight programming.
Self-starter with the ability to prioritize in a fast-paced environment and meet changing deadlines and priorities.
Strategic thinker with the ability to connect long-term vision to short-term goals and initiatives.
Ability to influence internally and externally to drive compelling Marketing plans and consumer and engagements.
Excellent written and verbal communication skills.
Familiar with Nielson and other marketing databases and tools.
Ability to manage marketing and trade budgets; make needed adjustments to hit targets.
Experience managing direct reports and developing their skillsets.
Education:
BS/BA degree required ; MBA required
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Brand Manager jobs in Larkspur, CA, United States
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