Sr. Creative Director, Live Sports Promo, Prime Video Sports

Culver City, CA, United States

Description

As the Sr. Creative Director for Prime Video Sports Marketing, you will be responsible for delivering best-in-class, breakthrough creative for our live sports offerings. This role is focused on our marketing communications efforts to drive viewership and will partner with live production creative & brand creative to develop a cohesive sports experience for our customers. As a key leader within our quickly-growing, fast-paced business, you will need to be an owner of your work and thrive in a frequently ambiguous environment. Sports by nature is an ever-evolving and unpredictable business, and to be successful in this role a candidate must be able to be nimble and responsive when opportunities or challenges arise. We are looking for a creative visionary who can roll up their sleeves. The ideal candidate can make the most from partnerships with external agencies and directly create in-house, where no job is too small for great creative thought. Strong cross functional skills are important, working closely with live production on-air graphics team and other internal Amazon creative teams to deliver our world class sports offering.

Key job responsibilities

• Lead the creative development of robust marketing campaigns in promotion of tentpole live sports properties.

• Articulation of creative vision for each of our initiatives that guide and inspire both internal and external teams in execution of work that delivers on strategic messaging goals.

• Deliver exceptional creative thinking and solutions that give definition to our nascent sports brand and propel us forward.

• Develop strong relationships with internal stakeholders across all parts of the business and earn trust through consistent, highly-effective work.

• Execute a full range of creative assets for various internal clients (Leadership, PR, B2B, core team) as needed to support the sports business or sports marketing team.

• Build and lead a team of world class creatives pioneering our live sports ambitions

We are open to hiring candidates to work out of one of the following locations:

Culver City, CA, USA

Basic Qualifications

• Bachelor’s degree

• 10+ years in experience developing Marketing creative across all channels (static, AV, digital) with emphasis in Sports

• Strong personal interest and passion for sports & entertainment, demonstrating a clear understanding and appreciation for the unique demands of the industry.

• An idea-generating machine, with a proven track record of exceptional creative work demonstrated by a killer body of work across a full-range of media types.

• Killer design eye - Ability to articulate, conceive and creatively evaluating and shaping design elements within creative and as needed be hands-on as needed.

• Superior strategic thinking and leadership skills with a proven ability to lead cross-functional teams and manage multiple projects through completion

• Exceptional writing skills. Clear and inspiring creative briefs? Of course. We need a clever script? You got it. A pithy tagline? Here are ten. A short paragraph to describe something we’re submitting for all the awards you’re going to win? No problem.

• Strong AV storyteller with a broad understanding of the various tools and techniques that can be employed to keep a viewer engaged and delighted.

• Effective problem-solver and strategic thinker; demonstrated ability to translate complex strategy and messaging goals into clear, compelling creative that breaks through.

• Exceptional communication skills – Efficient and clear in day-to-day correspondence as well as when providing notes/feedback to partner teams or supporting team members.

• Excellent presentations skills. Ability to craft compelling narratives and guide audiences through work to drive successful outcomes and facilitate rich debate and discussion.

• High emotional intelligence – able to manage tricky conversations, empathize with others, overcome challenges and defuse conflict.

• Ability to parse testing data and research insights in order to identify what elements should be incorporated into creative to ensure the optimal results.

• Ability to develop style guides and companion collateral to assist partners in executing creative.

• Strong familiarity with end-to-end production process for development of entertainment marketing assets including pre-production, shoots and post-production.

• Fluent with Adobe Creative Suite

Preferred Qualifications

• Proficiency in influencing stakeholders at all organizational levels, with exceptional interpersonal communication skills that enable you to effectively manage internal and external relationships within a dynamic, high-pressure environment.

• Passion for music – Able to identify the right music for any given creative either through personal recommendation or by effectively providing sourcing partners with the right direction.

• Experience developing assets for live sports campaign launches

• Experience with on-set direction of talent and production partners

• Experience with managing celebrity talent and athletes

• Understanding of foundational brand-building process, strategies and activities.

• Fundamental understanding of how to build dynamic, clear and consistent brand systems at scale

• Experience building out and leading high-performing creative teams.

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $166,100/year in our lowest geographic market up to $274,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.