Marketing Manager

Dallas, TX, United States

Description

JOB TITLE: Marketing Manager

DEPARTMENT: Brand Strategy

LOCATION: Any of Aligned Data Center's Markets or Remote w/ Travel

REPORTS TO: VP, Marketing

SUMMARY: Key responsibilities include communicating creative ideas to both supervisors and team members, collaborating on ideation with design, event, and business development teams to deliver solutions that are timely and effective. Responsible for interpreting, executing, and determining the efficacy of both internal and external brand and marketing strategies, events, and campaigns. The Marketing Manager will also be responsible for keeping projects within budget and timeline parameters set forth by Brand Strategy executives. Reports to the VP of Marketing.

Duties And Responsibilities

This position requires a strong understanding of marketing strategies, project management, and collaboration with cross-functional teams. The ideal candidate possesses a knack for generating and executive attention-grabbing ideas that will enable Aligned to stand apart from its competitors.

Play a pivotal role in the creative ideation, execution and optimization of both internal and external marketing projects, campaigns, and events

Regularly brainstorm and identify creative and impactful experiences for the company’s brand, products, and services

Manage the execution of internal and external marketing campaigns, events, and projects from concept to completion

Ensure projects are completed on time and within budget, and that they meet or exceed objectives

Collaborate with cross-functional teams, including graphic designers, content creators, event managers, web developers, and external agencies, to achieve marketing goals

Manage and track project budgets, ensuring cost-effectiveness and ROI

Communicate project progress, challenges, and successes to stakeholders and senior management

Collaborate with events manager to assist in the planning and execution of a wide range of events – virtually and in person, from 10 people to 500+, for both external and internal audiences

Collaborate with People & Culture Department on a variety of internal communications strategies and management of corporate intranet

SUPERVISORY RESPONSIBILITIES: None

Experience Required

5+ years of experience in marketing project management, with a proven track record of successful project execution

Knowledge of and/or experience working in the data center industry is preferred

Excellent problem solving and time management skills

Attention to detail

Ability to work independently and collaborate across teams

Excellent communication, leadership, and interpersonal skills

Creative and confident thinker

An appetite to learn and keep learning the data center and technology industries

Knowledge and experience with event management systems

Willingness to travel (15%)

Experience with email automation programs (Pardot preferred)

Proficiency in MSFT Office, Adobe Creative Suite, ZoomInfo, Salesforce, Pardot, Unbounce, and Canva preferred

Competencies

Diversity - Demonstrates knowledge of EEO policy; Shows respect and sensitivity for cultural differences; Educates others on the value of diversity; Promotes a harassment-free environment; Builds a diverse workforce.

Ethics - Treats people with respect; Keeps commitments; Inspires the trust of others; Works with integrity and ethically; Upholds organizational values.

Adaptability - Adapts to changes in the work environment; Manages competing demands; Changes approach or method to best fit the situation; Able to deal with frequent change, delays, or unexpected events.

Analytical - Synthesizes complex or diverse information; Collects and researches data; Uses intuition and experience to complement data; Designs workflows and procedures.

Business Acumen - Understands business implications of decisions; Displays orientation to profitability; Demonstrates knowledge of market and competition; Aligns work with strategic goals.

Change Management - Develops workable implementation plans; Communicates changes effectively; Builds commitment and overcomes resistance; Prepares and supports those affected by change; Monitors transition and evaluates results

Cost Consciousness - Works within approved budget; Develops and implements cost saving measures; Contributes to profits and revenue; Conserves organizational resources.

Customer Service - Manages difficult or emotional customer situations; Responds promptly to customer needs; Solicits customer feedback to improve service; Responds to requests for service and assistance; Meets commitments.

Delegation - Delegates work assignments; Matches the responsibility to the person; Gives authority to work independently; Sets expectations and monitors delegated activities; Provides recognition for results.

Dependability - Follows instructions, responds to management direction; Takes responsibility for own actions; Keeps commitments; Commits to long hours of work when necessary to reach goals; Completes tasks on time or notifies appropriate person with an alternate plan.

Design - Generates creative solutions; Translates concepts and information into images; Uses feedback to modify designs; Applies design principles; Demonstrates attention to detail.

Initiative - Volunteers readily; Undertakes self-development activities; Seeks increased responsibilities; Takes independent actions and calculated risks; Looks for and takes advantage of opportunities; Asks for and offers help when needed.

Innovation - Displays original thinking and creativity; Meets challenges with resourcefulness; Generates suggestions for improving work; Develops innovative approaches and ideas; Presents ideas and information in a manner that gets others' attention.

Interpersonal Skills - Focuses on solving conflict, not blaming; Maintains confidentiality; Listens to others without interrupting; Keeps emotions under control; Remains open to others' ideas and tries new things.

Judgement - Displays willingness to make decisions; Exhibits sound and accurate judgment; Supports and explains reasoning for decisions; Includes appropriate people in decision-making process; Makes timely decisions.

Leadership - Exhibits confidence in self and others; Inspires and motivates others to perform well; Effectively influences actions and opinions of others; Accepts feedback from others; Gives appropriate recognition to others.

Managing People - Includes staff in planning, decision-making, facilitating and process improvement; Takes responsibility for subordinates' activities; Makes self available to staff; Provides regular performance feedback; Develops subordinates' skills and encourages growth; Solicits and applies customer feedback (internal and external); Fosters quality focus in others; Improves processes, products, and services.; Continually works to improve supervisory skills.

Motivation - Sets and achieves challenging goals; Demonstrates persistence and overcomes obstacles; Measures self against standard of excellence; Takes calculated risks to accomplish goals.

Oral Communication - Speaks clearly and persuasively in positive or negative situations; Listens and gets clarification; Responds well to questions; Demonstrates group presentation skills; Participates in meetings.

Organizational Support - Follows policies and procedures; Completes administrative tasks correctly and on time; Supports organization's goals and values; Benefits organization through outside activities; Supports affirmative action and respects diversity.

Planning/Organizing - Prioritizes and plans work activities; Uses time efficiently; Plans for additional resources; Sets goals and objectives; Organizes or schedules other people and their tasks; Develops realistic action plans.

Problem Solving - Identifies and resolves problems in a timely manner; Gathers and analyzes information skillfully; Develops alternative solutions; Works well in group problem solving situations; Uses reason even when dealing with emotional topics.

Professionalism - Approaches others in a tactful manner; Reacts well under pressure; Treats others with respect and consideration regardless of their status or position; Accepts responsibility for own actions; Follows through on commitments.

Project Management - Develops project plans; Coordinates projects; Communicates changes and progress; Completes projects on time and budget; Manages project team activities.

Quality - Demonstrates accuracy and thoroughness; Looks for ways to improve and promote quality; Applies feedback to improve performance; Monitors own work to ensure quality.

Quality Management - Looks for ways to improve and promote quality; Demonstrates accuracy and thoroughness.

Quantity - Meets productivity standards; Completes work in timely manner; Strives to increase productivity; Works quickly.

Safety and Security - Observes safety and security procedures; Determines appropriate action beyond guidelines; Reports potentially unsafe conditions; Uses equipment and materials properly.

Strategic Thinking - Develops strategies to achieve organizational goals; Understands organization's strengths & weaknesses; Analyzes market and competition; Identifies external threats and opportunities; Adapts strategy to changing conditions.

Teamwork - Balances team and individual responsibilities; Exhibits objectivity and openness to others' views; Gives and welcomes feedback; Contributes to building a positive team spirit; Puts success of team above own interests; Able to build morale and group commitments to goals and objectives; Supports everyone's efforts to succeed.

Technical Skills - Assesses own strengths and weaknesses; Pursues training and development opportunities; Strives to continuously build knowledge and skills; Shares expertise with others. Proficiency in MSFT Office, Adobe Creative Suite, ZoomInfo, Salesforce, Pardot, Unbounce, and Canva is preferred.

Visionary Leadership - Displays passion and optimism; Inspires respect and trust; Mobilizes others to fulfill the vision; Provides vision and inspiration to peers and subordinates.

Written Communication - Writes clearly and informatively; Edits work for spelling and grammar; Varies writing style to meet needs; Presents numerical data effectively; Able to read and interpret written information.

Physical Demands And Work Environment

Occasionally required to stand

Occasionally required to walk

Frequently required to sit

Frequently required to utilize hand and finger dexterity

Occasionally required to climb, balance, bend, stoop, kneel or crawl

Continually required to talk or hear

Occasionally required to taste or smell

Rare to no exposure to wet and/or humid conditions (non-weather)

Occasionally work near moving mechanical parts

Rare to no work in high, precarious places

Rare to no work around fumes, airborne particles, or toxic chemicals

Occasional exposure to outside weather conditions

Rare to no exposure to extreme heat or cold (non-weather)

Rare to no exposure to bloodborne and airborne pathogens or infectious materials

While performing the duties of this job, the noise level in the work environment is usually quiet

The employee must occasionally lift and / or move more than 15 pounds

Specific vision abilities required by this job include:Close vision; Distance vision; Color vision; Peripheral vision; Depth perception and ability to adjust focus

Additional remarks regarding work environment: Remote with occasional travel to events / offsites

The above is intended to describe the general content of and requirements for the performance of this job. It is not to be construed as an exhaustive statement of duties, responsibilities, or physical requirements. Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Aligned Data Centers is an equal opportunity employer that embraces diversity and is committed to building a team that represents a variety of backgrounds, perspectives, and skills. Equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information, military and veteran status, and any other characteristic protected by applicable law.All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs.

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