Associate Director-Product Marketing_

Dallas

**Job Description:**

**This position is located in Dallas, TX & Bothell, WA.**

At AT&T we’re redefining the future of connectivity. At our core is a passion to serve our customers with products and services that create connections, improve lives and allow millions to share the stories and experiences that matter. Our Corporate teams are fueled by innovation and a desire to connect the world in meaningful ways. Join our team and bring your bold ideas, supporting and transforming our business across areas like marketing, finance and more.

The Associate Director of Online Business is responsible for owning, managing, and growing sales for new and existing Business Customers.

**Responsibilities and Day-to-Day View**

Responsible for understanding customer insights, as well as internal and external factors that impact the businesses - measuring, verifying, correlating them to create a complete picture of the state of the business, and an outlook for its near- and longer-term performance.

+ Conducts online sales forecasting in partnership with Analytics.

+ Creates end-to-end strategies to grow the business including traffic, engagement, conversion, and yield.

+ Collaborates with MGO, Product and Commercialization to define sales strategy, both short term as well as longer-term technology and experience/feature needs to deliver on strategic initiatives in support of new product launches and campaigns.

+ Formulates strategy for positioning, promotions, messaging. Partners on execution logistics and uses AB testing to test, learn an optimize.

+ Accountable for financial analysis and revenue attainment.

+ Develops short and long-term marketing plans. Marketing activities may support both current and emerging technologies & existing and new customer segments.

+ Provides training and updates to employees related to performance, tactics and overall enterprise strategy.

+ Reads out to peers and leaders on performance.

+ Collaborates and contributes in decision making process regarding hiring, promoting and discharging employees.

**Customer Focus**

The Associate Director will have a keen focus on the customer journey, understanding the shared success that customer experiences (CX) can bring, and keep key partners close who are jointly responsible in ensuring the best possible CX in a constrained financial environment. Nearly as important as customer focus, is the team culture focus.

**Culture and Team Building**

This role will be expected to have a track record of building and nurturing high-performing teams based on **trust** , mutual respect, and continuous learning. We are seeking a driven leader who knows how to keep pushing the team to achieve more, while constantly supporting them with regular feedback, mentoring, and positive motivation.

**Qualifications Preferred:**

6+ years digital and eCommerce leadership experience

6+ years executive communications (verbal and slide/written comms)

Proven experience leading, managing, championing high performers

Proven experience with matrixed leadership and success garnering support from partner teams.

Education: Typically requires a bachelors degree.

Experience: Typically requires 6+ years of experience in similar area of responsibility or as a supervisor.

Supervisory: Yes

Our Associate Directors-Product Marketing Managers earn between $158,200 - $257,400 of TSR. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.

Joining our team comes with amazing perks and benefits:

Medical/Dental/Vision coverage

401(k) plan

Tuition reimbursement program

Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)

Paid Parental Leave

Paid Caregiver Leave

Additional sick leave beyond what state and local law require may be available but is unprotected.

Adoption Reimbursement

Disability Benefits (short term and long term)

Life and Accidental Death Insurance

Supplemental benefit programs: critical illness/accident hospital indemnity/group legal

Employee Assistance Programs (EAP)

Extensive employee wellness programs

Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

A career with us, a global leader in communications and technology, comes with big rewards. As part of our team, you’ll lead transformation surrounded by trailblazing industry leaders like you. You’ll be empowered to go above and beyond – making a difference through company-sponsored initiatives or connecting and networking through one of our many employee groups. And regardless of where you’re at in your career trajectory, you’ll be rewarded by the impact that comes with making a difference in the lives of millions. With AT&T, you’ll be a part of something greater, do incredible things and be rewarded with a chance to change the world.

Ready to join the team? Apply today!

\#LI-Onsite

**Weekly Hours:**

40

**Time Type:**

Regular

**Location:**

Dallas, Texas

**Salary Range:**

$158,200.00 - $237,400.00

It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, AT&T will provide reasonable accommodations for qualified individuals with disabilities.

AT&T will consider for employment qualified applicants in a manner consistent with the requirements of federal, state and local laws

We expect employees to be honest, trustworthy, and operate with integrity. Discrimination and all unlawful harassment (including sexual harassment) in employment is not tolerated. We encourage success based on our individual merits and abilities without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, marital status, citizenship status, military status, protected veteran status or employment status