Manager Marketing Analytics
Fort Worth, TX, United States
Manager Marketing Analytics page is loaded Manager Marketing Analytics Apply locations Dallas, TX time type Full time posted on Posted 3 Days Ago job requisition id JR2400547 Community:
Texas Home Office Address:
3501 Olympus BoulevardDallas, Texas 75019 Pay Range
$91,600.00-$114,450.00+ Annual Live your purpose. Grow your career. Thrive through teamwork. Create meaningful, personalized experiences.
At Lifespace, team members are at the center of delivering a purpose driven experience for our residents! We provide an environment where each team member can live their aspirations, developing in their career, making a difference, and being a part of a meaningful mission. Join our highly talented and dynamic Marketing team as our new Manager of Marketing Analytics today!
Remote Opportunity!
A few details about the role:
Use Power BI or another professional statistics toolset to aggregate relevant marketing and sales performance data and compile statistical analyses of business performance.
Use data visualization and presentation tools to prepare executive summaries, dashboards, and infographics to help sales and marketing leaders understand current state of sales and marketing efforts
Use statistical data to identify relevant insights related to improving the performance of marketing campaigns and/or marketing ROI.
Maintain departmental access to third party data sources including NIC, Senior Housing News, SeniorROI, etc.
Manage day-to-day vendor relationships.
Possess a deep understanding of the communities’ key business metrics and market conditions inclusive of vacancy rates by residence, CRM data, pricing opportunities and challenges, competitive threats, and the unique business challenges of each community.
Partner with Regional Marketing Directors and the Director of Digital Marketing to develop strategic marketing plans for assigned communities.
And here’s what you need to apply:
Bachelor’s degree in marketing, business analytics, or a related field. MBA or related graduate degree preferred.
Eight to ten years of progressive marketing analytics experience.
Experience in measuring the effectiveness of campaigns in driving traffic into the sales funnel using both traditional and digital initiatives.
Lifespace has enjoyed over 40 years of success, and this is just the beginning. With new opportunities, continued growth, and the support from your Lifespace family get ready to ignite your life and experience Living Lifespace .
COMPANY OVERVIEW:
Lifespace Communities headquartered in West Des Moines, Iowa and Dallas, Texas, is one of the nation's largest Senior Living providers of non-profit retirement communities. Lifespace employs over 4,500 team members and servers over 5,100 residents. The organization is committed to creating communities where people are empowered to live their aspirations.
Equal Opportunity Employer
If you are excited to learn and grow, be excellent, thrive with your team and deliver personalized experiences you'll enjoy your career with us!
About Us Welcome!
Thank you for your interest in Lifespace Communities where we encourage individual growth in a caring and rewarding environment. We are excited you are here!
For more than 40 years Lifespace Communities has provided care and services to seniors across the United States. Today, we are one of the nation’s largest, not-for-profit senior living providers serving more than 4,000 residents across 14 communities in seven states.
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