Senior Analytics Manager - Research

Atlanta, GA, United States

Company

Cox Enterprises

Job Family Group

Marketing

Job Profile

Sr Manager, Market & Customer Research

Management Level

Sr Manager - People Leader

Flexible Work Option

Hybrid - Ability to work remotely part of the week

Travel %

No

Work Shift

Day

Compensation

Compensation includes a base salary of $129,100.00 - $215,100.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.

Job Description

The Atlanta Journal-Constitution is seeking an experienced and dynamic Seniro Manager Research to join our Analytics and Research team. In this role, you will be instrumental in guiding our digital transformation journey. We are in search of a strategic thinker and visionary leader capable of establishing and overseeing a comprehensive research infrastructure and framework that spans all facets of our business, with a primary emphasis on audience strategy and development. Collaborating closely with cross-functional teams including newsroom, product and platforms, brand and growth marketing, customer service, and finance, you will drive data-informed decision-making processes, optimize user experiences, and capitalize on growth opportunities.

Qualifications

Bachelor's degree in a related discipline and 8 years' experience in a related field. The right candidate could also have a different combination, such as a master's degree and 6 years' experience; a Ph.D. and 3 years' experience in a related field; or 20 years' experience in a related field

3+ years' experience in management or leadership role

Strong analytical skills with proficiency in qualitative and quantitative research methods

Requires strong knowledge of Microsoft Word, Excel, PowerPoint, SPSS, SAS, etc.

Strong analytical skills with proficiency in qualitative and quantitative research methods.

Excellent leadership and Collaborative skills skills to work effectively with teams throughout organization

Strategic mindset with a track record of driving business impact through research initiatives.

Experience in market sizing analysis, user experience research, and product development.

Familiarity with survey design, statistical analysis, and data visualization tools.

Preferred

7 years+ experience in in a research role within a media or digital organization with experience in a leadership role.

Key Responsibilities:

Lead a team of research professionals in designing research methodologies, incorporating A/B testing methodologies where applicable, developing data collection strategies, and constructing analysis frameworks all to guarantee the generation of robust and insightful outcomes.

Lead efforts to deeply understand our audience, work with teams to develop personas and segments based on research discovering their behaviors, preferences, and needs.

Utilize insights to inform audience targeting strategies, develop personas, audience segments, and personalization best practices to aid in content development and engagement initiatives.

Collaborate closely with teams to translate research findings into actionable strategies, influencing product roadmaps and feature prioritization to drive continuous improvement and innovation, ultimately increasing user satisfaction and retention.

Conduct in-depth assessments to gauge the audience's propensity and willingness to invest in premium content and services, thereby informing strategic decisions regarding product offerings and revenue generation.

Benefits

The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, parental leave, and COVID-19 vaccination leave.

About Us

As our primary divisions Cox Automotive and Cox Communications drive new waves of innovation, Cox Enterprises is entering spaces like cleantech, healthcare, esports and more. We're a family business guided by a legacy of bold innovation that's driven by those who want to make their mark. Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page. Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual's age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.

#J-18808-Ljbffr