Principal associate public relations corporate communications

Plano, TX, United States

Center 1 (19052), United States of America, McLean, VirginiaPrincipal Associate, Public Relations, Corporate Communications

At Capital One, we’re building a leading technology company. Founder-led by Chairman and Chief Executive Officer Richard Fairbank, Capital One is on a mission to help our customers succeed by bringing ingenuity, simplicity, and humanity to banking. We measure our efforts by the success our customers enjoy and the advocacy they exhibit. We are succeeding because they are succeeding.

Guided by our shared values, we thrive in an environment where collaboration and openness are valued. We believe that innovation is powered by perspective and that teamwork and respect for each other lead to superior results. We elevate each other and obsess about doing the right thing. Our associates serve with humility and a deep respect for their responsibility in helping our customers achieve their goals and realize their dreams. Together, we are on a quest to change banking for good.

ABOUT THE ROLE:

Capital One is looking for a strategic, results-driven communications professional to join a growing group of Tech PR experts on our Corporate Communications team.

Working for one of the world’s most recognized brands provides opportunities to learn and grow while creating industry-leading communications campaigns. Our work demands experience in media relations; product launch strategy; content creation; reputation building and protecting; influencer management; analytics and insights; and more.

This role will support Tech PR efforts for Capital One. This person will partner with business leaders; marketing and brand partners; and agencies to build and lead strategic and integrated communications programs across various channels. The goal is to highlight our tech journey and work, including our human-centered, tech-forward consumer and business products, amongst target audiences to bolster the perception of Capital One as an innovative company.

This position requires exceptional written, verbal, and presentation skills; solid understanding of and experience working with earned and paid media; experience with influencer identification and management; experience leading projects and teams to meet business objectives; and the ability to build trusted relationships with internal and external stakeholders while operating in a fast-paced, matrixed environment. This position also requires a self-starter with the ability to lean into white space and adapt to change quickly.

PRIMARY RESPONSIBILITIES:

Deliver and execute integrated communications strategies, including paid, earned, shared, and owned media

Determine when to incorporate earned and paid media, influencer relations, speaking engagement, and experiential and content components into campaigns

Draft effective communications materials, including strategic plans, announcements, leader talking points and remarks, and other communications for various audiences

Identify earned media opportunities that support business objectives and coordinate outreach, leveraging contacts and building relationships to ensure media coverage across a range of verticals

Build relationships with influencers and manage content that can be adapted and shared across a variety of internal and external channels

Work with partners (e.g., Marketing, Product, Tech) to plan and execute integrated campaigns that promote Capital One’s tech journey and tech-forward products

Partner closely with PR agency and vendors to execute strategies

Provide strategic counsel by sharing industry insights and relevant trends to inform strategies

Work closely and engage with key stakeholders to build trusted relationships

Maintain expert knowledge of tech at Capital One, including: trends, competitors, and related campaigns and activations

Identify themes, topics and content that resonate with target audiences and meet business objectives

Assess risks and potential communications problems and provide proactive solutions

Support research, measurement and analytical work to drive communications strategies

Leverage data and insights to inform and measure success of narratives and influence programming

Contribute to Capital One enterprise communications

Partner with Corporate Communications team members to ensure a well-managed communications approach

Connect the dots between Line of Business priorities and the broader enterprise to drive efficiencies and create value for our business partners

Identify ways to enhance Capital One’s reputation, ensuring all efforts reflect and bolster the enterprise

Basic Qualifications

Bachelor’s degree or military experience

At least 4 years of public relations experience

Preferred Qualifications

At least 4 years of experience managing media relations

At least 3 years of experience managing multiple projects simultaneously

At least 2 years of experience working in tech communications

At least 2 years of experience presenting work to clients and/or executives

At least 1 year of experience measuring the impact and value of campaigns

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.

The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.

New York City (Hybrid On-Site): $103,900 - $118,600 for Principal Communications Assoc

Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate’s offer letter.

This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.

Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website . Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

This role is expected to accept applications for a minimum of 5 business days.No agencies please. Capital One is an equal opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex (including pregnancy, childbirth or related medical conditions), race, color, age, national origin, religion, disability, genetic information, marital status, sexual orientation, gender identity, gender reassignment, citizenship, immigration status, protected veteran status, or any other basis prohibited under applicable federal, state or local law. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at [email protected] . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

For technical support or questions about Capital One's recruiting process, please send an email to [email protected]

Capital One does not provide, endorse nor guarantee and is not liable for third-party products, services, educational tools or other information available through this site.

Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).

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