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Vice President of Marketing

Boston, MA, United States

Vice President of Marketing

About the Company

Leading intelligent procurement & sourcing platform

Industry

Computer Software

Type

Privately Held, VC-backed

Founded

2017

Employees

51-200

Funding

$26-$50 million

Categories

Enterprise Software

Procurement

Productivity Tools

SaaS

Software

Supply Chain Management

Information Technology & Services

Technology

Specialties

Software

Procurement

eSourcing

Financial Software

Supply Chain

eProcurement

Automated Sourcing

and Intelligent Sourcing

About the Role

The Company is seeking a VP of Marketing to lead its dynamic team in revolutionizing the B2B procurement industry. The successful candidate will be at the forefront of the action, managing both strategic planning and hands-on execution. Key responsibilities include leading the entire marketing team, with a strong focus on demand generation, product market positioning, and customer-centric initiatives. The role involves analyzing market trends, identifying differentiation opportunities, and closely partnering with sales, product, and customer success leaders. The VP of Marketing will also be responsible for coordinating a robust schedule of events, establishing key performance metrics, and developing a cohesive external communication strategy in line with the company's product vision.Applicants for this role should have a minimum of 7 years of B2B marketing experience, specifically targeting enterprise companies and a proven track record of success in a fast-paced startup environment. The ideal candidate will possess exceptional written and oral communication skills, strong presentation abilities, and a self-motivated, innovative, and collaborative work ethic. Leadership and team management experience is essential, as the VP of Marketing will be tasked with inspiring and motivating the marketing team. The role demands a creative and analytical approach, with a focus on driving market presence and pipeline growth through various outbound assets.

Hiring Manager Title

CEO

Travel Percent

Less than 10%

Functions

Marketing

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