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Inizio Evoke
Philadelphia, PA, United States
At Inizio Evoke, we come together—to do the best work, in the best possible place. We’re all in. Because it’s everyone’s role to make health more human. In the journey of your life, your career should make a difference. As a Director, you will be the senior lead responsible for the hands-on planning, management and implementation of social-focused
Job Source: Inizio EvokeCarmichael Lynch
Philadelphia, PA, United States
What We Believe We believe that when the best of strategy and creativity come together, brands stand apart. Our Hiring Philosophy Carmichael Lynch is committed to creating a diverse, safe and welcoming workplace with opportunity for all. We strive for inclusion, equity and diversity in both our words and actions. BIPOC, women, marginalized commu
Job Source: Carmichael LynchGi Group Spain
Philadelphia, PA, United States
Add your email and we'll send you new job offers related to your search Director of paid/Exton Click on the confirmation link we sent you Your confirmation is still pending, please go to your email inbox and click the confirmation link we have sent you X Page 1 of 1 pages (including 3 jobs in the last 2 days) Sort by: We will notify you w
Job Source: Gi Group SpainInizio Evoke
Philadelphia, PA, United States
At Inizio Evoke, we come together—to do the best work, in the best possible place. We’re all in. Because it’s everyone’s role to make health more human. In the journey of your life, your career should make a difference. As a Director, you will be the senior lead responsible for the hands-on planning, management and implementation of social-focused
Job Source: Inizio EvokeEvoke
Philadelphia, PA, United States
DIRECTOR, SOCIAL MEDIA At Inizio Evoke, we come together-to do the best work, in the best possible place. We're all in. Because it's everyone's role to make health more human. In the journey of your life, your career should make a difference. As a Director, you will be the senior lead responsible for the hands-on planning, management and impleme
Job Source: EvokeCarmichael Lynch
Philadelphia, PA, United States
What We Believe We believe that when the best of strategy and creativity come together, brands stand apart. Our Hiring Philosophy Carmichael Lynch is committed to creating a diverse, safe and welcoming workplace with opportunity for all. We strive for inclusion, equity and diversity in both our words and actions. BIPOC, women, marginalized commu
Job Source: Carmichael LynchJoebiden
Philadelphia, PA, United States
We are looking for a highly motivated, passionate, and talented Pennsylvania Black Media Director based in Philadelphia. The Pennsylvania Black Media Director will drive in-state media coverage, messaging, and digital partnerships to reach, engage, and mobilize Black voters. If you are interested in this role for the 2024 election cycle, please sub
Job Source: JoebidenAstraZeneca
Philadelphia, PA, United States
Job Title: Associate Director, Media Strategy Location: Wilmington, DE Introduction to Role: Join AstraZeneca’s Commercial Digital Health (CDH) department as an Associate Director, Media Strategy, where you will be at the forefront of innovative approaches to paid media. This role is a unique opportunity to connect with patients and healthcare prof
Job Source: AstraZenecaPhiladelphia, PA, United States
Job Title: Media Director
Position Summary
The role of Media Director is expected to have experience in the healthcare and life science industry to guide our agency’s media capabilities, establish agency media processes, guide the development and growth of a media team with the support of the VP of Digital, all while bringing his/her years of experience to execute media placements online and offline for our current clients.
The ideal candidate is a thoughtful and measured media professional with experience leading a team, while collaborating with key agency partners across creative, account, strategy and analytics teams. Focused on leading media planning and buying theMedia Director will stay on top of healthcare media platforms and trends, HCP media engagement channels and patient engagement trends; ensuring our media planners recommend the most relevant and optimal media tactics along the HCP and patient journey, while advising on KPIs. TheMedia Director position is ideal for a candidate who has a natural curiosity and drive, enjoys collaboration and working in a fast-paced environment, and has a passion to succeed.
Essential Functions & Primary Duties
Establish media planning process in collaboration with key agency stakeholders
Establish media buying process and documentation templates necessary to successfully place media, manage assets, POs, etc. with the Digital Director
Design and review advertising budgets with Media Planners and Account Leads
Guide the build of client-facing media plans with media flight details and KPIs
Oversee all media vendor relationships for negations and contracts
Serve as escalation point of contact for media vendors
Guide media planners and buying in negotiation best practices with media channels to close competitive deals
Oversee the media team’s creation and management media campaigns
Oversee and influence required analytics tracking needs for all digital media placements, continually educating and guiding media planners and analytics team
Recommend and manage agency media activation and research tools
Lead the growth of the media team as agency need grows
Represent and advocate for the media team at agency management meetings and with agency leadership
Competencies & Qualifications
Personal Attributes:
Loves a challenge; relentless pursuit of excellence; little fear of adversity and headwinds; self-starter mentality that takes direction but doesn’t wait for it; kind and decent human being; doesn’t take themselves too seriously; challenges current practice and standards; innovative; embraces change.
Required Education & Experience
Bachelor’s degree in marketing, communication or public relations
7+ years of experience in media planning and buying
Multidisciplinary background including traditional and digital media
Excellent research, methodology and planning skills
Strong writing, communication and presentation skills
Solid comprehension of marketing (understanding of sales methodology preferred)
Ability to interpret media performance and make sound recommendations
Experience in collaborating with analytics managers in performance reporting
Experience with B2B and B2C audiences (pharma or medical device preferred)
Enjoys working in a fast-paced environment
Proficiency in Microsoft Office, including PowerPoint, Excel, Outlook, and Word
Understanding or marketing regulations within the pharma and medical device space preferred
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Email Alert for Media Director jobs in Philadelphia, PA, United States
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