Marketing Manager

Chicago, IL, United States

Description:

The Opportunity

Hyatt seeks an enthusiastic, strategic, and creative Marketing Manager to join our Global Marketing team. In this role, you will be collaborating closely with the broader loyalty, brand, communications, regional, field marketing, social, and sales teams across the organization, where you’ll be instrumental in continuing to make Hyatt a leading hospitality company. You will be part of a team passionate about diversity, equity, and inclusion, committed to nurturing curiosity and new skills and building connections with stakeholders, colleagues, and guests across the organization.

Who We Are

At Hyatt, we believe in the power of belonging and creating a culture of care, where our colleagues become family. Since 1957, our colleagues and guests have been at the heart of our business and helped Hyatt become one of the world's best and fastest-growing hospitality brands. Our transformative growth and the addition of new hotels, brands, and business lines can open the door for exciting career and growth opportunities for our colleagues.

As we continue to grow, we never lose sight of what’s most important: People. We turn trips into journeys, encounters into experiences, and jobs into careers.

Why Now?

This is an exciting time to be at Hyatt. We are growing rapidly and are looking for passionate changemakers to be a part of our journey. The hospitality industry is resilient and continues to offer dynamic opportunities for upward mobility, and Hyatt is no exception.

How We Care for Our People

Our purpose sets us apart—to care for people so they can be their best. Every business decision is made through the lens of our purpose, and it informs how we have and will continue to support each other as members of the Hyatt family. Our care for our colleagues is the key to our success. We’re proud to have earned a place on Fortune’s prestigious 100 Best Companies to Work For® list for the last ten years. This recognition is a testament to how our Hyatt family continues to come together to care for one another, our commitment to a culture of inclusivity, empathy, and respect, and making sure everyone feels like they belong.

We’re proud to offer exceptional corporate benefits which include:

•Annual allotment of free hotel stays at Hyatt hotels globally

•Flexible work schedules

•Work-life benefits including well-being initiatives such as a complimentary Headspace subscription, and a discount at the on-site fitness center

•A global family assistance policy with paid time off following the birth or adoption of a child as well as financial assistance for adoption

•Paid Time Off, Medical, Dental, Vision, 401K with company match

Our Commitment to Diversity, Equity, and Inclusion

Our success is underpinned by our diverse, equitable, and inclusive culture and we are committed to diversity across the board—from whom we hire and develop, the organizations we support, and whom we buy from and work with.

Being part of Hyatt means always having space to be you. Our global teams are a mosaic of cultures, ethnicities, genders, ages, abilities, and identities. We constantly strive to reflect the world we care for with teams that achieve and grow together. To learn more about our commitments to DE&I, please visit the Why Hyatt section of the Hyatt career page.

Who You Are

As our ideal candidate, you understand the power and purpose of our Culture of Care and embody our core values of Empathy, Inclusion, Integrity, Experimentation, Respect, and Well-being. You enjoy working with others, are results-driven, and seek various opportunities to develop personally and professionally.

The Role

An essential member of the global marketing team, the Marketing Manager will be responsible for understanding our brand, the loyalty program, and the value it provides. You have a growth mindset and love new opportunities that will support our growing and globally recognized hospitality company. You enjoy working with and collaborating across teams, are results-driven, and are looking for a variety of opportunities to develop and grow personally and professionally. And, travel is a passion of yours that brings joy and enrichment to your world.

This role will be expected to plan, develop and execute strategic integrated marketing plans and communications to support global initiatives that drive awareness and preference for World of Hyatt, membership growth, incremental stay activity and member engagement. This includes writing agency briefs and initiating assignments with cross-functional teams, managing internal and external resources to develop, execute and translate communications for a variety of marketing channels including email, website, in-hotel, social, digital, app and more. Do you have strong project management skills with a consumer-first mindset and a strong creative marketing background? Can you balance several cross-functional projects in a fast-paced environment?

This highly collaborative Marketing Manager will also need to manage various levels of agency, vendor, and internal (loyalty, brand, corporate communications, regional marketing, legal, social, sales) relationships and deliverables to successfully accomplish the goals of the role. This position will report to the Director, Global Marketing.

Responsibilities will include but are not limited to:

•Development of strategic marketing plans and execution (i.e. announcements, program communications, global/regional/brand promotions, etc.) including cross-functional collaboration and agency management

•Develop and implement marketing communications to support strategic partnerships and business lines that meet stakeholder's goals and objectives

•Understand operational needs of marketing programs to effectively plan and execute campaigns and troubleshoot problems; understand and leverage data to assist in analyzing communication effectiveness

•Build and manage relationships with internal teams including data and analytics, email operations, digital, localization, brands, social, communications, etc. to effectively support project execution

•Understand the World of Hyatt brand and loyalty program and competitive landscape

Qualifications:

Experience Required:

•7 years of brand/marketing experience leading go-to-market campaigns from strategy to execution, noteworthy if inclusive of hospitality or travel and loyalty experience a plus

•Detailed understanding and experience with all marketing channels/tactics and ability to connect the dots strategically, creatively, and operationally

•Excellent communicator and collaborator and able to manage multiple cross-functional stakeholders at various levels

•Ability to manage multiple high-profile projects at once, with superior project management skills and can thrive in a fast-paced, highly matrixed organization

•Experience working with translations and global, and regional teams

•Self-motivated, resourceful, problem solver who is results-driven

•Innovative and forward-thinking, keeping up with the latest marketing and digital/social media trends and proactively incorporating new ideas

•Experience using first-party data to drive personalized content and marketing campaigns

•Ability to work collaboratively and influence cross-functional teams

•Ability to lead from ideation to execution and link strategy to implementation

•Excellent written and verbal communication skills with attention to detail being critical

Experience Preferred:

•BA/BS in Marketing, Business Management, Communications, Advertising or equivalent

•Proficient in Microsoft 365 products – Excel, Word, PowerPoint

The position responsibilities outlined above are in no way to be construed as all-encompassing. Other duties, responsibilities, and qualifications may be required and/or assigned as necessary.

We welcome you:

Research shows that women, people of color, and other historically excluded groups, tend to apply to jobs, only if they meet all the listed job qualifications. Unsure if you check every box, but feeling inspired to enhance your career? Apply. We’d love to consider your unique experiences and how you could make Hyatt even better.

Primary Location: US-IL-Chicago

Organization: Hyatt Corporate Office, Chicago

Pay Basis: Yearly

Job Level: Full-time

Job: Global Marketing

Req ID: CHI013838

Hyatt is an equal employment opportunity and affirmative action employer. We do not discriminate on the basis of race, color, gender, gender identity, sexual orientation, marital status, pregnancy, national origin, ancestry, age, religion, disability, veteran status, genetic information, citizenship status or any other group protected by law.