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Launch Potato
Jacksonville, FL, United States
BASE SALARY: $80,000 to $115,000 per year, paid bi-monthly MUST HAVE: Email never sleeps, you are obsessed with the grind and have a never-ending passion for winning. You have expertise in lifecycle marketing (Email, SMS, and Push Notifications) HOURS: EST hours, an inherent drive to check the data off standard hours (weekends & evenings incl
Job Source: Launch PotatoLaunch Potato
Jacksonville, FL, United States
WHO ARE WE? Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato is a leading connector of advertisers to customers at all parts of the consumer journey, from awareness to consideration to purchase. The company is headquartered in vibrant downtown Delray Beach
Job Source: Launch PotatoLaunch Potato
Jacksonville, FL, United States
WHO ARE WE? Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato is a leading connector of advertisers to customers at all parts of the consumer journey, from awareness to consideration to purchase. The company is headquartered in vibrant downtown Delray Beach
Job Source: Launch PotatoASM Global
Jacksonville, FL, United States
POSITION: Marketing Manager DEPARTMENT: Sales & Marketing REPORTS TO: Director of Sales & Marketing FLSA STATUS: Full-time/Salary/Exempt Summary ASM Global, the leader in privately managed public assembly facilities, has an excellent and immediate opening for the Marketing Manager for ASM Global Jacksonville. Essential Duties and Responsibili
Job Source: ASM GlobalAPEX Service Partners
Jacksonville, FL, United States
Overview Job Title: Marketing Manager - Southeast Region Company: Apex Service Partners Location: Southeast Region (Nashville, TN; Jacksonville, FL; Sarasota, FL) Position Type: Full-time Pay: $85-100K + 10% Bonus About Apex Service Partners: Apex Service Partners is a people-focused HVAC, plumbing and electrical services group whose goal is
Job Source: APEX Service PartnersGreystar Worldwide, LLC
Jacksonville, FL, United States
ABOUT GREYSTAR Greystar is a leading, fully integrated global real estate company offering expertise in property management, investment management, development, and construction services in institutional-quality rental housing, logistics, and life sciences sectors. Headquartered in Charleston, South Carolina, Greystar manages and operates more tha
Job Source: Greystar Worldwide, LLCIntercontinental Exchange
Jacksonville, FL, United States
Overview Job Purpose ICE Mortgage Technology is the leading cloud-based platform provider for the mortgage finance industry. ICE Mortgage Technology solutions enable lenders to originate more loans, reduce origination costs, and reduce the time to close, all while ensuring the highest levels of compliance, quality and efficiency. Visit Ice Mortgag
Job Source: Intercontinental ExchangeAndersen
Jacksonville, FL, United States
Description & Requirements ANDERSEN CORPORATION SUMMARY: We're focused on bringing more light into people's lives by helping them create healthier, happier spaces to build memories and do what they love. This applies to our team, too. By celebrating our differences and embracing a positive work-life balance, we are recognized as a Yellow Ribbon c
Job Source: AndersenJacksonville, FL, United States
Manager, Lifecycle Marketing
Jacksonville, Florida, United States (Hybrid)
About VENUS
VENUS® is a leader in stylish, on-trend designs in women’s clothing, swimwear and lingerie. Founded in 1982, the Florida-based brand pioneered swim separates and continues to drive newness in fit, fabric and design across all categories. Made for everybody, the collection is offered in a full range of sizes from 2-24. VENUS® is committed to inclusivity, as well as socially- and environmentally-responsible business practices that positively impact both people and the planet.
About the Position
This role is an opportunity to join a growing organization with transparent leadership and to work in an innovative environment with other passionate and hard-working people. Sustainability, diversity and inclusion are core values of our brand and are central to the company’s engaging culture. If you would like to be part of our inclusive, forward-thinking and collaborative team, we encourage you to apply today!
We are seeking a passionate and data-driven Manager of Lifecycle Marketing and Email to lead our customer engagement efforts across email, SMS, and app channels. You will be responsible for developing and executing data-driven strategies that drive customer acquisition, retention, and loyalty, ultimately contributing to the company's financial goals. This role thrives in a fast-paced and dynamic environment where agility and the ability to adapt to changing priorities are essential.
Responsibilities
Strategy & Development:
Design and execute comprehensive lifecycle marketing programs that nurture customers throughout their journey, including the Venus credit card program, leveraging customer data to personalize campaigns and optimize channel performance.
Develop a tailored eCRM strategy with a focus on channel optimization, A/B testing, personalization, and segmentation, utilizing A/B testing results to continuously improve customer experiences.
Lead the creation and management of automated and personalized email marketing campaigns, push notifications, SMS, and in-app messaging.
Partner with the Marketing and Data teams to identify high-value customer segments and develop targeted campaigns across email, SMS, and app channels.
Collaborate cross-functionally to design and deliver compelling new customer journeys. Stay up-to-date on industry trends and best practices in eCRM and customer loyalty, identifying new opportunities to enhance customer engagement.
Operations & Execution: Oversee day-to-day operations for email, SMS, and app channels, ensuring flawless execution by maintaining a meticulous focus on accuracy and brand consistency, while simultaneously overseeing vendor relationships with key partners like Attentive, Airship, and Bread Financial.
Manage vendor relationships with key partners like Attentive, Airship, and Bread Financial.
Develop and implement a rigorous testing and learning strategy to continuously optimize campaign performance.
Establish clear and measurable KPIs for each channel and work with the Marketing Planner to create actionable plans to achieve seasonal goals.
Analytics & Reporting: Partner with the Data team to leverage advanced data analytics to measure the effectiveness of lifecycle marketing strategies.
Monitor and report on the performance of eCRM initiatives, providing data-driven insights and recommendations for improvement on a daily/weekly/monthly basis.
Qualifications Minimum 5+ years of experience in lifecycle marketing, email marketing, or a related field. A solid understanding of fashion retail is highly desired.
Proven track record of developing and executing successful customer engagement campaigns in a data-driven manner.
Strong understanding of email marketing best practices, segmentation, personalization, and A/B testing.
Experience working with CRM platforms and marketing automation tools.
Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies.
Strong project management skills with the ability to manage multiple priorities and deadlines in a fast-paced environment.
Excellent communication and interpersonal skills with the ability to collaborate effectively with cross-functional teams.
Meticulous attention to detail and the ability to multi-task effectively.
Email Alert for Manager, Lifecycle Marketing jobs in Jacksonville, FL, United States
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