Marketing Coordinator

College Park, MD, United States

Marketing Coordinator Washington Commanders Location: College Park, Maryland Type: Non-Remote Posted on: March 20, 2024 Apply at Original Source

Marketing Coordinator

Washington Commanders

College Park, MD

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Shift and schedule • Weekends as needed

• Nights as needed

Location College Park, MD

Full job description

Job Description

The Marketing Coordinator will be responsible for marketing planning that drives awareness, consideration and conversion of the Washington Commanders brand and product offerings. The person in this role will be responsible for collaborating across the organization to develop marketing plans and support Sales (Ticketing & Event) initiatives. As a member of the marketing team, this position will collaborate across the organization, including with ticketing, suites, guest experience, sponsorship, creative, and content and work with team vendors.

A successful candidate must be a forward thinking, creative individual who demonstrates a high level of communication, inquisitiveness and organization.

Duties & Responsibilities

• Provide day-to-day marketing support and guidance for departments across the organization,

• Assist in creating messaging and content necessary to successfully execute marketing & sales initiatives.

•

Responsible for all internal bulk ordering including but not limited to promotional items, gameday giveaways, fan event giveaways, and premium gifting.

•

Ensure that all merchandise, promotional items, and corresponding marketing assets are effectively representing the Washington Commanders brand.

•

Collaborate with creative & content teams in development of assets in support of marketing plan(s).

•

Develop and outline marketing plan(s) to ensure business goals and objectives are met.

•

Work cross-functionally to coordinate and manage execution of marketing plan(s).

•

Analyze consumer insights and help build future strategies and product offerings based on learnings.

•

Assist in ensuring that all consumer touchpoints and marketing assets are effectively representing the Washington Commanders brand.

•

Measure and evaluate campaign results.

Requirements

• Bachelor’s degree in Marketing, business or related field

• 1-3 years of experience in marketing or related field

• General understanding of digital marketing (email, web and social media)

• Self-starter with proven ability to take initiative and lead projects

• Attention to detail, ability to think creatively and operate independently

• Team player with the ability to multitask and manage multiple projects simultaneously

• Must be a strong cross-functional worker and communicator

• Ability to work nights, weekends and events as needed

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

Job Description

The Marketing Coordinator will be responsible for marketing planning that drives awareness, consideration and conversion of the Washington Commanders brand and product offerings. The person in this role will be responsible for collaborating across the organization to develop marketing plans and support Sales (Ticketing & Event) initiatives. As a member of the marketing team, this position will collaborate across the organization, including with ticketing, suites, guest experience, sponsorship, creative, and content and work with team vendors.

A successful candidate must be a forward thinking, creative individual who demonstrates a high level of communication, inquisitiveness and organization.

Duties & Responsibilities

• Provide day-to-day marketing support and guidance for departments across the organization,

• Assist in creating messaging and content necessary to successfully execute marketing & sales initiatives.

•

Responsible for all internal bulk ordering including but not limited to promotional items, gameday giveaways, fan event giveaways, and premium gifting.

•

Ensure that all merchandise, promotional items, and corresponding marketing assets are effectively representing the Washington Commanders brand.

•

Collaborate with creative & content teams in development of assets in support of marketing plan(s).

•

Develop and outline marketing plan(s) to ensure business goals and objectives are met.

•

Work cross-functionally to coordinate and manage execution of marketing plan(s).

•

Analyze consumer insights and help build future strategies and product offerings based on learnings.

•

Assist in ensuring that all consumer touchpoints and marketing assets are effectively representing the Washington Commanders brand.

•

Measure and evaluate campaign results.

Requirements

• Bachelor’s degree in Marketing, business or related field

• 1-3 years of experience in marketing or related field

• General understanding of digital marketing (email, web and social media)

• Self-starter with proven ability to take initiative and lead projects

• Attention to detail, ability to think creatively and operate independently

• Team player with the ability to multitask and manage multiple projects simultaneously

• Must be a strong cross-functional worker and communicator

• Ability to work nights, weekends and events as needed

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

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