VP, Marketing Operations
McLean, VA, United States
Job Description:
The VP Marketing Transformation exists to reestablish a unified, cross-segment Marketing community and ensure transversal strategic initiatives are embedded to increase the capability and effectiveness of Marketing across Mars. This leader will also ensure Mars’ credibility as an organization renowned for developing world class Marketers and our approaches to Marketing is celebrated by influential industry organizations.
Responsibilities:
External Relationship Management:
Develop and maintain strong relationships with industry forums, agencies, and other external stakeholders.
Prepare and support the GCMO and Mars Incorporated at industry events and conferences.
Coordinate with media team and partners to ensure accurate and timely dissemination of information.
Global Marketing Leadership Council Meetings:
Organize and manage the planning and execution of global marketing leadership council meetings.
Work closely with the GCMO and global marketing leaders to set agendas, prioritize initiatives, and ensure alignment across the organization.
Coordinate follow-ups and track progress on action items, ensuring timely completion and reporting including calendar management and logistics.
Ensure the Coordination with Execution of Strategic Initiatives
Work closely with the Capabilities Lead to ensure alignment of marketing capabilities and resources across the organization.
Collaborate on the development of marketing community and implementation of marketing capability-building initiatives.
Support the identification and execution of opportunities to enhance marketing capabilities across the organization.
Support the MMLC in driving strategic initiatives, including the development and execution of chosen global cross segment marketing strategies
Marketing Community
Develop forum for all segment (and division) Marketing leaders to adequately represent their segment needs while ensuring universal needs are prioritized within the MMLC agenda
Establish cross-segment Marketing community through communication and best practice sharing forums, in-person events and recognition programs
Education and Experience:
Bachelor's degree in Marketing, Communications, Business Administration, or a related field; advanced degree preferred.
Marketing Industry Certifications
7+ years of experience in marketing, communications, or a related field, with a strong track record of success in managing complex projects and initiatives.
Demonstrated experience in building and maintaining strong relationships with external partners and stakeholders.
Strong communication and presentation skills, with the ability to effectively convey complex ideas and information to a variety of audiences.
Proven ability to work collaboratively with cross-functional teams and global stakeholders.
Strong organizational and project management skills, with the ability to prioritize and manage multiple tasks and deadlines.
Experience in coordinating and managing high-level meetings and events.
Demonstrated ability to think strategically and creatively, with a strong focus on achieving results.
What can you expect from Mars? Work with over 140,000 diverse and talented Associates, all guided by the Five Principles.
Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
Best-in-class learning and development support from day one, including access to our in-house Mars University.
An industry competitive salary and benefits package, including company bonus.
Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.
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