Growth Marketing Associate - Medical/Health

Boston, MA, United States

Growth Marketing Associate - Medical/Health Job ID: 967947 Boston ,  Massachusetts Job Type: Contract Added - 2 days ago

Job Description Innova Solutions is immediately hiring for a Growth Marketing Associate .

Position Type: Full Time, Contract to Possible Hire

Duration: 6 Months

Location: Remote

We are seeking a Growth Marketing Associate to support the tactical execution of multi-channel B2B marketing campaigns that capture and create demand, drive buyer engagement, and accelerate pipeline, utilizing a combination of content, virtual webinars, email, ABM, and other channels, with a focus on reporting and data-driven optimization.

Responsibilities Supports the team’s collaboration with the Enterprise and Ad Sales Sales teams to create thoughtful marketing strategies that attract, motivate, and engage sales prospects Intent-based Campaign Strategy

Supports development of integrated content, campaign, and event plans that market to buyers and delight the market - driving acquisition, nurture, and re-engagement opportunities of key audiences to fuel revenue growth and client retention.

Supports event lead-gen strategy, identifying opportunities and providing compelling CTAs that drive both awareness and lead-gen.

Partners closely with product marketing to connect key messages and buyer/member pain points with compelling campaign content and marketing channel strategies.

Continuously identifies ways to innovate content creation & distribution, including new channels, formats or executions, content partnerships, and emerging market opportunities.

Supports testing and measurement of campaigns to enable data-driven decisions to optimize spend and improve performance ABM.

Supports Account Based Marketing content & campaigns that drive engagement from key accounts nominated by sales.

Supports technical aspects of marketing portions of the DemandBase ABM platform (marketing dashboards, reports, target keyword lists, advertising, audiences, etc.)

Qualifications: Minimum 2 years of B2B and B2B2C healthcare marketing experience, preferably in digital healthcare

Experience in and ability to effectively leverage digital marketing technologies including SaleForce.com (SFDC), DemandBase and Eloqua.

Project and event management and prioritization skills with mastery of the details; you’re able to manage multiple projects at any given time.

Experience writing email copy that engages while adhering to client’s brand voice and client’s brand standards.

Skilled in following best practices within email marketing, webinars, events, and consumer privacy.

Successful track record of developing effective integrated campaigns that exceed funnel goals.

Effective cross-functional collaborator across time zones and business lines

Familiarity with marketing & sales funnels, levers, and customer journeys

Passionate for health equity and digital healthcare.

Qualified candidates should APPLY NOW for immediate consideration! Please hit APPLY to provide the required information, and we will be back in touch as soon as possible.

Thank you!

Rajesh chitrada

[email protected]

(+1) 213 – 797 - 4291

PAY RANGE AND BENEFITS:

Pay Range*: Between $55.00/hr. to $60.00/hr.

*Pay range offered to a successful candidate will be based on several factors, including the candidate's education, work experience, work location, specific job duties, certifications, etc.

Benefits: Innova Solutions offers benefits( based on eligibility) that include the following: Medical & pharmacy coverage, Dental/vision insurance, 401(k), Health saving account (HSA) and Flexible spending account (FSA), Life Insurance, Pet Insurance, Short term and Long term Disability, Accident & Critical illness coverage, Pre-paid legal & ID theft protection, Sick time, and other types of paid leaves (as required by law), Employee Assistance Program (EAP).

ABOUT INNOVA SOLUTIONS: Founded in 1998 and headquartered in Atlanta, Georgia, Innova Solutions employs approximately 50,000 professionals worldwide and reports an annual revenue approaching $3 Billion. Through our global delivery centers across North America, Asia, and Europe, we deliver strategic technology and business transformation solutions to our clients, enabling them to operate as leaders within their fields.

Recent Recognitions: One of Largest IT Consulting Staffing firms in the USA – Recognized as #4 by Staffing Industry Analysts (SIA 2022)

ClearlyRated Client Diamond Award Winner (2020)

One of the Largest Certified MBE Companies in the NMSDC Network (2022)

Advanced Tier Services partner with AWS and Gold with MS

Website : https://www.innovasolutions.com/

Innova Solutions is an Equal Opportunity Employer and prohibits any kind of unlawful discrimination and harassment. Innova Solutions is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment on the basis of race, color, religion or belief, national origin, citizenship, social or ethnic origin, sex, age, physical or mental disability, veteran status, marital status, domestic partner status, sexual orientation, or any other status protected by the statutes, rules, and regulations in the locations where it operates. If you are an individual with a disability and need a reasonable accommodation to assist with your job search or application for employment, please contact us at [email protected] or (770) 493-5588. Please indicate the specifics of the assistance needed. Innova Solutions encourages all interested and qualified candidates to apply for employment opportunities. Innova Solutions (HireGenics/Volt) does not discriminate against applicants based on citizenship status, immigration status, or national origin, in accordance with 8 U.S.C. § 1324b.

The company will consider for employment qualified applicants with arrest and conviction records in a manner that complies with the San Francisco Fair Chance Ordinance, the Los Angeles Fair Chance Initiative for Hiring Ordinance, and other applicable laws.

Job ID: 967947 Boston ,  Massachusetts Job Type: Contract Added - 2 days ago

#J-18808-Ljbffr