Senior Product Marketing Manager, Embedded Analytics and OEM

Waltham, MA, United States

Description

What makes us Qlik

Qlik helps enterprises around the world move faster, work smarter, and lead the way forward with an end-to-end solution for getting value out of data. A Gartner Magic Quadrant Leader for 13 years in a row! Our platform is the only one on the market that allows for open-ended, curiosity-driven exploration, giving everyone – at any skill level – the ability to make real discoveries that lead to real outcomes and transformative changes. We are a Values-Driven organization, operating over 100 countries with 38,000 customers around the world. If you think we are interesting, please read on – we may be looking for you!

Senior Product Marketing Manager, Qlik OEM and Embedded Analytics

Qlik is looking for an individual who has a unique combination of business, technical, and marketing expertise to join the Qlik Analytics Product Marketing team. Reporting to the Senior Director of Product Marketing, the Senior Product Marketing Manager, Qlik OEM and Embedded Analytics will be responsible for aligning key stakeholders across diverse business, product, and go-to-market teams through collaboration and effective communications to support the continued success and rapid growth of Qlik Analytics in the OEM and embedded market.

The successful candidate for this role will marry our business goals and product capabilities with the market by tracking trends, identifying customer needs, and monitoring competitive activity. They will create strong product positioning, messaging, and content targeting specific market segments and personas. They will lead activities to enhance and distinguish Qlik Analytics product placement within the competitive arena.

Qlik is a recognized leader in Analytics and Business Intelligence for 13 consecutive years, and we have no intention of slowing down. The successful candidate will be intellectually curious with a knack for problem-solving that they can apply to supporting business, product, and GTM strategy for a product and market that constantly evolving.

Responsibilities Include, But Not Limited To

Developing and executing the product marketing strategy for Qlik Analytics, including messaging, and go-to-market plans that drive customer acquisition, adoption, expansion, and retention.

Developing deep expertise in the OEM and embedded analytics software market, including key players, emerging technologies, and industry trends, and use this knowledge to inform product marketing strategy and execution.

Developing and maintaining a deep understanding of our OEM customer personas and their needs and use this knowledge to inform product marketing and sales strategies.

Developing and maintaining compelling product messaging and content that resonates with customers and differentiates Qlik Analytics in the market.

Partnering closely with the offering management, product management, partner, and marketing teams to ensure alignment and drive successful product launches and campaigns.

Supporting the development and execution of effective go-to-market plans, including the development of sales enablement materials and integrated campaigns that drive pipeline, ARR and NRR growth.

Monitoring and reporting on key metrics related to product marketing performance, including campaign effectiveness, customer engagement, and revenue impact.

Skills And Qualifications For This Role Include

Bachelor's degree or equivalent practical experience.

6-10 years of experience in product marketing for enterprise software.

Experience working in the OEM/embedded or analytics market segments.

Experience creating value-based messaging and a breadth of marketing and sales content.

Strong analytical skills and the ability to translate data into actionable insights.

Strong communication skills.

Strong collaboration skills to work cross-functionally with product management, sales, customer success, and marketing teams.

Willingness to travel (10%-20%).

The location for this role is:

United States

About Qlik

Qlik Company Page – Who we are!

Our Values at Qlik: Challenge, Take Responsibility, Move Fast, Teamwork for Results, Be Open and Straightforward

Competitive Benefits package

Flexible working environment

Giving back is a part of our culture – we give you a day to change the world. In addition, we encourage our employees to participate in our Corporate Responsibility Employee Programs

Learn about our Corporate Responsibility Program by visiting Qlik.org

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The base salary range for this role is $99,500-$142,500.

Compensation offered will be based on factors such as the candidate’s location, job related skills, education, experience and other business and organizational needs.

Qlik offers a comprehensive benefits package which includes, but is not limited to, healthcare and dental benefits, a 401(k) plan and match, paid time off, and mental health benefits.

Qlik is an Equal Opportunity/Affirmative Action Employer, and we value the diversity of our workforce. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Click here to review the US Department of Labor’s Equal Employment Opportunity Posters, including the EEO is The Law notice and the Pay Transparency Nondiscrimination Provision.

If you need assistance due to disability during the application and/or recruiting process, please contact us via the Accessibility Request Form.

Qlik is not accepting unsolicited assistance from search firms for this employment opportunity. Please, no phone calls or emails. All resumes submitted by search firms to any employee at Qlik via-email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Qlik. No fee will be paid in the event the candidate is hired by Qlik as a result of the referral or through other means.

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