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Cynet Systems

Rancho Cordova / Global

Salesforce Lead Developer

Job Description

Job TitleJob Overview: Pay Range: $60.00hr - $65.00hr Requirement/Must Have:BS in computer science or equivalent technical field or equivalent work experience.Experience with developing, configuring and deploying applications on Microsoft Azure or any other cloud platform.ResponsibilitiesDesign, implement, and maintain Salesforce Data Cloud architecture and customer data models.Build and manage data ingestion pipelines from multiple enterprise systems, including CRM, claims, enrollment, web, mobile, and third-party data sources.Configure Data Streams, Data Model Objects (DMOs), Data Lake Objects (DLOs), Calculated Insights, and Identity Resolution rules.Implement unified customer profiles and customer 360 capabilities across enterprise systems.Develop audience segmentation strategies and activation frameworks for personalized customer experiences.Configure consent management and customer data governance solutions.Monitor and optimize Data Cloud performance, scalability, and data quality.Design and implement Marketing Cloud solutions including Journey Builder, Email Studio, Automation Studio, Mobile Studio, and Audience Builder.Develop personalized customer engagement campaigns using Data Cloud audiences.Configure and maintain automated customer journeys and real-time activation use cases.Integrate Marketing Cloud with Salesforce Data Cloud, CRM systems, and external platforms.Support campaign analytics, customer engagement reporting, and attribution models.SkillsSalesforce Data Cloud.Customer Data Models.Data Ingestion Pipelines.Data Streams.Data Model Objects (DMOs).Data Lake Objects (DLOs).Calculated Insights.Identity Resolution.Unified Customer Profiles.Customer 360.Audience Segmentation.Activation Frameworks.Consent Management.Data Governance.Marketing Cloud.Journey Builder.Email Studio.Automation Studio.Mobile Studio.Audience Builder.Microsoft Azure.Qualification And EducationMinimum 2+ years of experience with a Bachelors degree.

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