Program Manager

Description

Position Summary

Shearer Supply is seeking a Program Manager to own and grow the programs, partnerships, and tools that create value for our dealers. The Program Manager will manage dealer-facing initiatives such as Rewards Programs and OEM program , drive program adoption, and ensure our sales team has the tools needed to bring additional value to customers.

Key Responsibilities

Program Ownership & Execution

Own the day-to-day management and execution of Shearer Supply's dealer-facing programs.

Manage key programs including Shearer reward programs and other manufacturer or Shearer-sponsored initiatives.

Ensure programs are consistently implemented across branches, markets, and sales territories.

Serve as the internal subject matter expert and primary point of contact for assigned programs.

Identify underutilized programs and develop strategies to increase participation and adoption.

Preferred Vendor & Partner Management

Develop and manage relationships with preferred marketing and program vendors.

Evaluate potential partners that can provide meaningful value to Shearer Supply dealers.

Negotiate and coordinate preferred relationships, program offerings, and dealer benefits.

Maintain accountability with vendors around service levels, program performance, and customer experience.

Continually evaluate the vendor portfolio and identify opportunities to improve or expand available services.

Program Development

Identify gaps in Shearer Supply's existing program offering and recommend new initiatives.

Research distributor, manufacturer, and industry best practices.

Evaluate opportunities across areas such as:

Dealer marketing services

Lead generation

Customer retention

Training and development

Business management tools

Consumer promotions

Loyalty and rewards programs

Manufacturer programs

Measurement & Accountability

Establish KPIs for major programs.

Track participation, adoption, utilization, cost, and results.

Develop regular reporting showing program performance and opportunities.

Gather feedback from Territory Managers, branches, and dealers to continuously improve programs.

Ensure Shearer Supply is receiving appropriate value and ROI from outside program and vendor relationships.

Requirements

Qualifications

5+ years of experience in program management, B2B/channel marketing, sales enablement, distribution, or a related field.

Wholesale distribution, HVAC, building products, or similar B2B experience preferred.

Strong project management, communication, and organizational skills.

Commercial mindset with an understanding of sales and customer relationships.

Ability to manage multiple initiatives and external partners simultaneously.

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